What are the responsibilities and job description for the Content Marketing Manager, Content Offers Job at HubSpot in Oklahoma City position at HubSpot?
Thanks to our employees' feedback, HubSpot has been named the #5 Best Leadership Team in 2024 by Comparably!However you identify or whatever your path here, please apply if you see a position that makes your heart skip a beat. Come join us and help us build a global company where we're all proud to belong.Content Marketing Manager, Content Offers Marketing Remote - USA POS-26555The Marketing Manager, Content Offers, will drive the strategy and execution of premium content for key audience segments, with a focus on business professionals, entrepreneurs, and sales teams. This role will support multiple brands and media channels, ensuring high-value content aligns with the needs of core audience segments across each platform.Core ResponsibilitiesLead Premium Content Creation : Develop and manage content offers across HubSpot’s key channels, including YouTube, newsletters, and blogs, with a focus on engaging entrepreneur, sales, and business growth audiences.Execute Multi-Channel Strategy : Coordinate impactful content across multiple platforms, leveraging data and analytics to track performance and refine strategies.Enhance Resource Value : Elevate the quality of resources by incorporating original research, creator partnerships, and new, engaging content formats that stand out.Align with Strategic Insights : Use data-driven editorial strategies informed by audience insights to focus on high-demand topics and trends, ensuring content resonates with target segments.Identify Market Gaps : Continuously assess the competitive landscape to identify unmet needs in resources, enhancing the brand’s positioning.Collaborate Across Teams : Work closely with writers, editors, and producers to ensure a seamless transition from editorial content to conversion-focused offers, creating a cohesive user journey.We are looking for people who : Excel at communication, both written and verbalAre passionate about creating helpful, educational contentCare a lot about how content looks, sounds, and feelsLive at the intersection of creativity and strategyUnderstand the basics of lead-generation workflowsAren’t afraid of using data to inform creative decisionsThis role plays a crucial part in converting HubSpot’s diverse audience by delivering tailored, impactful content that drives value and engagement for business builders across various media touchpoints.Cash compensation range : 70,000-105,000 USD AnnuallyThis resource will help guide how we recommend thinking about the range you see. Learn more about HubSpot’s compensation philosophy.About HubSpotHubSpot (NYSE : HUBS) is a leading customer relationship management (CRM) platform that provides software and support to help businesses grow better. We build marketing, sales, service, and website management products that start free and scale to meet our customers’ needs at any stage of growth. We’re also building a company culture that empowers people to do their best work. If that sounds like something you’d like to be part of, we’d love to hear from you.You can find out more about our company culture in the HubSpot Culture Code, which has more than 5M views, and learn about our commitment to creating a diverse and inclusive workplace, too.Apply for This Job#J-18808-Ljbffr
Salary : $70,000 - $105,000