What are the responsibilities and job description for the Marketing Specialist position at Hubstaff?
Job Responsibilities
- Design and implement innovative marketing strategies to increase brand visibility and customer engagement.
- Collaborate with the leadership team to align strategies with the company’s goals.
- Digital Advertising :
- Plan, execute, and optimize ad campaigns on Facebook and Google Ads.
- Monitor ad performance, analyze data, and adjust strategies to maximize ROI.
- Website Management :
- Manage and optimize the Shopify website for enhanced user experience and improved conversion rates.
- Regularly update the website with new products, promotions, and SEO-optimized content.
- Content and Social Media Engagement :
- Create and curate engaging content across social media platforms to attract and retain followers.
- Monitor audience interactions and foster community engagement.
- Client Meetings and Communication :
- Represent the marketing team in meetings with USA-based clients.
- Effectively communicate strategies, updates, and progress in a professional manner.
- Performance Analysis :
- Track key performance indicators for all marketing activities.
- Provide regular reports and propose improvements based on data insights.
Qualifications
J-18808-Ljbffr
