What are the responsibilities and job description for the Project Manager-Integrated Campaigns (Hudson Rouge) position at Hudson Rouge?
WHO IS HUDSON ROUGE?
Hudson Rouge (a VML company) is a luxury boutique marketing and communications agency that works solely on luxury brands and is the exclusive agency of record for the Lincoln Automotive business across all channels. We combine brand strategy, media strategy, activation, digital, social, earned media, production and analytics to provide exquisitely crafted creativity. We are a small group of people spread across several offices — New York, Detroit, Shanghai, Toronto, and Mexico City — and we care for each other as much as we care for our clients. We are an agency that prides itself on doing the un-usual, and we also look for unusual talent: people who are excited about doing their best work and want to grow with us. We are an agency that prides itself on the highest levels of craft and concept,
VML is in search of a PROJECT MANAGER – INTEGRATED CAMPAIGNS
What you'll do:
- Work closely with respective team members from various disciplines (Media, CRM, Creative, Project Management, Account, AdOps, and Analytics) within the agency to optimize and coordinate advertising campaign strategies and potentially regional offers across Paid Digital, Site, Social, Print / traditional, and E-mail.
- Work within our internal systems, platforms, and with our partners to execute campaign launches, this includes trafficking, creative development, Q/A, and troubleshooting. Specifically:
- Developing detailed project plans, including timelines, and resource allocation.
- Understanding project scope and objectives clearly.
- Ensure that all projects remain consistent with agency and client approved brand communications strategies throughout the advertising development process. Specifically:
- Tracking progress against the plan and identifying potential roadblocks.
- Managing timelines and ensuring deadlines are met.
- Informing regular status meetings and providing updates to stakeholders.
- Escalating risks and implementing mitigation strategies.
- Perform other duties and projects as assigned.
Who you are:
- Strong communicator: Clearly and concisely communicate project updates, challenges, and solutions to various stakeholders, specifically internal teams.
- Agile and adaptable: Thrive in a fast-paced environment, manage multiple projects simultaneously, and adapt to changing priorities and deadlines.
- Organized and detail-oriented: Maintain meticulous organization and attention to detail in all aspects of project management, from planning to execution.
- Proficient in project management tools and software: Basic-level proficiency in project management platforms (e.g., Asana, Trello, Monday.com) and other relevant software.
What you'll need:
- 2-3 years of experience in digital project management: Experience with managing digital advertising campaigns across various channels (Paid Digital, Site, Social, Email). Experience with traditional advertising is a plus, but digital expertise is paramount.
- Proven track record of successful campaign execution: Provide examples of successfully launched and managed campaigns, highlighting key achievements and metrics that you were a part of (leading not required).
- Deep understanding of digital marketing principles: Demonstrate a strong understanding of digital media planning, buying, campaign optimization, and performance analysis.
- Technical proficiency: Familiarity with ad trafficking, creative development processes, QA procedures, and troubleshooting techniques within digital advertising platforms.
- Basic Client management experience: Experience building and maintaining strong client relationships, presenting campaign updates, and managing client expectations.
- Agency experience (preferred): Experience working within an agency environment and collaborating with various internal teams (Media, Creative, Account, AdOps, Analytics).
At VML, we are committed to fostering an all-inclusive work environment that is both rewarding and career-forward. Our Inclusion, Equity & Belonging initiatives, alongside the VML Foundation, reflect our dedication to giving back and making a positive impact in our communities and beyond. Our people are the heartbeat of our organization—creators, doers, innovators, makers, and thinkers—who drive not just marketing, but meaningful experiences that resonate in every action and interaction.
VML is a WPP agency. For more information, please visit our website, and follow VML on our social channels via Instagram, LinkedIn, and X.
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