What are the responsibilities and job description for the Summer 2025 Internship - Social Media/Content Creation (02/21/2025) position at Hurricane Junior Golf Tour?
Position: Digital Marketing Associate
Location: Orlando, FL
Hours: Wed-Sun
Reports to: Manager, Digital Marketing
About the HJGT
The Hurricane Junior Golf Tour (HJGT) was founded in 2007 with the intention of providing junior golfers between the ages of 8-18 an opportunity to play exceptional courses in a competitive environment. The tour’s vision is to provide superb hospitality and make every event a memorable one. With play open to both males and females, nearly every junior golfer is eligible to participate on the HJGT. Currently the HJGT is the largest junior golf tour in the world hosting more 2-day nationally ranked events than any other tour.
In 2017, the Hurricane Junior Golf Tour announced a partnership with Nexus, an international hospitality and entertainment company backed by financier Joe Lewis and Tavistock Group, golfing great Tiger Woods and musician and entertainer Justin Timberlake, which will further our collective goal of growing the game of golf, broadening the Tour’s reach across the U.S. and around the world.
Position Summary
This role is dynamic and plays a key part in enhancing HJGT's social media presence while creating engaging content for fans and participants. You will work alongside the in person operations intern team and capture content from all perspectives; the players, the parents, and the interns.
Requirements
- Pursuing a degree in Business/Sports Management/Marketing or other related fields
- Experience with managing Social media accounts and creating content
- This is an unpaid internship, and you must receive at least one (1) credit for the onsite experience from an accredited College/University.
- Must be within good standing of your College/University
Responsibilities
- Capture Footage: Attend tournaments and other events to record photos and videos from various angles and perspectives, ensuring comprehensive visual documentation.
- Content Creation: Edit and produce high-quality multimedia content, including videos, graphics, and photos, tailored for social media engagement.
- Social Media Management: Develop and schedule daily posts across all HJGT social media platforms (Instagram, Facebook, TikTok, LinkedIn, etc.) to maintain an active online presence.
- Creative Storytelling: Create engaging stories, reels, and posts that reflect the HJGT brand, highlight event moments, and capture the attention of the audience.
- Trend Analysis: Monitor trends on social media platforms and integrate relevant, timely content into the HJGT’s posts.
- Live Event Coverage: Provide real-time social media updates during tournaments or events, including live streaming, behind-the-scenes footage, or live posting.
- Collaborate with Teams: Work closely with the Marketing and Communications team to ensure content aligns with HJGT’s marketing goals and branding guidelines.
- Performance Analysis: Track the performance of posts and social media engagement metrics, suggesting improvements to optimize content reach and impact.
- Audience Interaction: Engage with followers by responding to comments, messages, and interacting with community content related to HJGT.
- Content Archiving: Organize and archive all footage, photos, and digital media files for easy access for future content creation.
- This role is dynamic and plays a key part in enhancing HJGT's social media presence while creating engaging content for fans and participants.
What does success look like?
- Hitting all marketing deadlines as well as assisting every department in their overall objectives
- Grow social media by 40% during the time of the internship (All social combined)
- Create profitable marketing/social campaigns for invitationals, products and etc
Experience/Skills
- Business/Marketing experience preferred
- Ability to Multitask in a Faced-Paced Environment
- Excellent communication/writing skills
- Attention to detail
- Knowledge of Canva, Photoshop, Illustrator and InDesign
- Knowledge of Microsoft office
- Goal oriented
- Result driven
Why intern with HJGT?
- College Credit for getting hands on, once in a lifetime educational experience
- Employee discounts on most major golf equipment and apparel (Generally 30-50% off retail)
- Hands on experience and to learn every aspect of tournament operations, retail marketing, and video productions
- Resume building workshops
- Classroom sessions with HJGT employees to assist with career planning
- Recommendation letters from full time employees
- Networking events
College Credit:
- Students will be able to use the HJGT internship for college credit. Your institution will decide the amount of credits. All interns MUST be enrolled in at least one credit.
Opportunities:
- Experience in the golf industry
- To obtain full-time employment with HJGT or through its network
Career Enrichment:
There are countless benefits to participating in the HJGT internship program. Interns will meet and interact with various groups of people and get to know the future stars of the PGA and LPGA tours. For example, interns will be around golf professionals, directors of golf, course superintendents, influential and successful sponsors, parents, and spectators. This internship is unlike many other programs because of the hands-on experience you will receive. Interns will be given daily tasks that have a substantial impact on the organization. You will learn how to manage people, manage departments, and problem solve in a fast and fun environment.
Due to the cyclical nature of the entertainment industry, the associate may be required to work varying schedules including nights and weekend to reflect the business needs of the company.
Hurricane Junior Golf Tour is an equal opportunity employer and we will not discriminate against any employee or applicant for employment because of age, race, creed, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality or any other classification protected by law.
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status.
