What are the responsibilities and job description for the Marketing Associate position at Hy-Line Cruises’ Group?
Position Description : Marketing Associate
Be one of the first applicants, read the complete overview of the role below, then send your application for consideration.
Location : Hyannis MA
Supervisory Responsibility : None
Human Resources : Cheryl Barrows
Summary :
The Marketing Associate promotes Hy-Line Cruises products and services effectively through management of marketing channels and creation of promotional materials.
Essential Duties and Responsibilities :
- Collaborate internally with other departments.
- Present ideas and recommendations to Marketing Director and / or company owners.
- Conduct market research and analyze trends to identify new marketing opportunities.
- Develop and create marketing materials, such as sales and product collateral, and ensure brand guidelines are met.
- Write, proofread, and edit creative and technical content across different mediums.
- Develop, implement, and track marketing programs such as email, social media, or digital campaigns.
- Work with external agencies and vendors to execute marketing programs.
- Evaluate success of campaigns and adjust as needed.
- Sells advertising.
Licenses, Registrations, and / or Certifications :
None
Required Education and Experience :
Bachelor's degree in Marketing, Journalism, Advertising, Communications, or related field. 3 -5 years of related experience writing and editing projects; portfolio of relevant previous projects will be requested.
Required Knowledge, Skills, and Abilities :
Other Duties : Assigned as needed.
Typical Work Environments :
Office and Harbor, marine (maritime) environment. Ferry and sightseeing cruise travel required.
J-18808-Ljbffr