What are the responsibilities and job description for the Marketing Associate position at HyperFiber?
Mission:
- Reports to National Field Manager and coordinates with local Market Manager to determine priority of events to support in Market
- Serve as the focal point of contact between the brand and consumer serving to educate the public about Hyperfiber’s products’ functionality and benefits
- To ultimately influence purchase behavior through utilizing market knowledge and implementing key strategies creating an engaging, positive, educational and memorable experience around the brand
- Marketing role dispatched to support HyperFiber’s emerging market
- Coordinate Brand Ambassadors for events and Door Hanging
Core Responsibilities:
- Coordinate across depts including Sales, Operations, Marketing and Construction
- Manage and maintain a unique marketing tent to enhance promotion and sales
- Work with Marketing Team to develop weekly schedule to align with target market objectives and sales goals
- Communicate full product knowledge during marketing events
- Embrace, understand, and implement brand strategy
- Increase brand awareness and drive to purchase
- Find opportunities for future missions and events
- Manage event logistics which include pre-event preparations with event/venue contact, setting up and breaking down of event materials, gathering the crowd, greeting and educating the audience on the product
- Maintain accuracy of product inventory
- Maintain condition of storage facility, program equipment and gaming assets
- Responsible for personal and brand ambassador weekly timesheet reporting expense reports, and other weekly/monthly paperwork
- Report to and always communicate with National Field Manager
- Operate a branded vehicle safely and in compliance with HyperFiber policies and procedures and all laws and regulations
- Monthly financial reconciliation procedures
Core Requirements:
- Must be able to setup a tent, display and promotional materials by self-multiple times throughout the day and at multiple locations
- Ability to drive company vehicle and be responsible for contents and returning to the operations team ready to go for the next driver
- Experience and understanding of consumer promotions and field events
- Must have a clean driving record and be able to pass a drug test
- Flexibility to workdays, nights, weekends, and holidays as needed
- Ability to pivot and change direction as instructed
- Ability and desire to travel frequently
Key Performance Indicators:
- Generate interest and presales during the construction phase
- Work well across departments and teams to accomplish company goals
- Follow processes established by corporate office for communication, follow up
- Flawless Execution of events and meetings to establish HyperFiber as a leader in the market
- Weekly meetings over goals and reassess as needed
Job Type: Full-time
Pay: $18.00 - $22.00 per hour
Benefits:
- 401(k)
- Dental insurance
- Health insurance
- Paid time off
- Vision insurance
Schedule:
- 8 hour shift
- Monday to Friday
Application Question(s):
- Do you have a valid driver's license?
Experience:
- Marketing: 1 year (Required)
Ability to Commute:
- Saint Petersburg, FL 33713 (Required)
Work Location: In person
Salary : $18 - $22