What are the responsibilities and job description for the Digital Marketing Manager position at iBuy?
About iBuy
iBuy is a rapidly expanding retail and wholesale distributor, specializing in consumer electronics, kitchenware, apparel, and more, but always looking to develop new categories and expand our reach. Our mission is to deliver the highest quality products to our customers and satisfy their needs through rapid and responsive services.
A Look At Our Work Environment
Our company culture is conducive to success with open communication and collaboration provided through an open office design. We seek to allow our people to grow by providing autonomy in their work and guidance when it is sought out.
We value our people and their efforts, which is why we have free snack offerings in our kitchen, weekly raffles, quarterly events, and holiday parties.
What You’ll Do
In assisting with our robust growth, the Digital Marketing Manager will be responsible for managing ad campaigns on platforms such as Facebook, Instagram, TikTok, and Google Ads. You will be well-versed in identifying target audience and developing the marketing strategy based around them. You will bring a wealth of knowledge regarding measurements of KPIs and ROI utilizing tools such as Google Analytics. With your expansive knowledge of driving consumers to our website, you will assist in the exponential growth that we have seen year over year.
Job Responsibilities
- Execute and manage SEO, SEM, email marketing, social media campaigns, and Google Ads.
- Identify target audience and design strategies to expand our existing customer base.
- Track analytics on various ROIs and KPIs of marketing campaigns.
- Manage and create scheduled content on company social media platforms (Instagram, Facebook, TikTok, etc.).
- Stay up to date on the latest in marketing campaigns / social media advertising.
Job Requirements
Schedule :
Work Location : On-site
iBuy is an equal opportunity employer and considers quality applicants for employment without regards to race, color, religion, national origin, sex, sexual orientation, gender identity and expression, age, disability, veteran status, or any other protected factor under federal, state, or local law.
