What are the responsibilities and job description for the Director of Brand Marketing position at Idaho State Job Bank?
Director of Brand Marketing at FranklinCovey in Boise, Idaho, United States Job Description 'We enable greatness in people and organizations everywhere. ' FranklinCovey (NYSE : FC) is the workplace of choice for Achievers with Heart . We are one of the largest and most trusted leadership companies in the world, with directly owned and licensee partner offices in over 160 countries and territories. With more than 2,000 global associates, FranklinCovey transforms organizations by partnering with clients to build leaders, teams, and cultures that get breakthrough results through collective action. Our services and products are primarily delivered through our subscription offerings, which are comprised of the FranklinCovey All Access Pass , which is primarily sold through our Enterprise Division, and the Leader in Me membership, which is designed specifically for our Education Division. Enterprise clients include Fortune 100 ,? Fortune 500 , thousands of small and mid-sized businesses, and numerous government entities. FranklinCovey Education has shared our programs, books, and content with thousands of public and private primary, secondary, and post-secondary schools and institutions. To learn more, visit . Title : Director of Brand Marketing Division & Department : Corporate Marketing Status : Full-Time Exempt Reports to : VP, Marketing Location : Remote - Anywhere in the contiguous US Job Summary Are you a seasoned marketing professional with a passion for building strong brands? Do you thrive in a collaborative environment and possess a deep understanding of brand strategy and measurement? If so, FranklinCovey, a global leader in leadership development, seeks a Director of Brand Marketing to join our dynamic team. FranklinCovey is a powerful heritage brand, well-known for some of the best-selling leadership books and courses in human history. That said, we need to ensure we are as relevant to the next generation of buyers as we were to the previous. Navigating that challenge - building on our trusted foundation while positioning ourselves for the future - is at the core of this work. Essential Job Functions Developing and leading the implementation of a long-term brand strategy aligned with FranklinCovey's vision, mission, positioning, and core values. Craft a compelling brand narrative that bridges our heritage with a modern vision, unifying perceptions and reigniting consumer passion. Analyzing market research to understand target audience needs, competit To view full details and how to apply, please login or create a Job Seeker account
