What are the responsibilities and job description for the Director of Product Marketing position at Idaho State Job Bank?
Director of Product Marketing at Norstella in Boise, Idaho, United States Job Description Director of Product Marketing Company : Panalgo Location : Remote, United States Date Posted : Aug 23, 2024 Employment Type : Full Time Job ID : R-526 Description Director of Product Marketing About Panalgo : Panalgo's mission is to improve healthcare through innovative analytics. Our team has built a next-generation analytics platform, Instant Health Data (IHD), to bring researchers together to generate insights into improving population health, quality of care, and managing costs. Our remarkable platform, Instant Health Data (IHD), brings together researchers to generate insights into improving population health, quality of care, efficiency of medical research, and managing costs by transforming the way analysts from diverse disciplines answer critical questions and make insightful predictions. Panalgo provides novel solutions to allow the world's largest life science companies, health plans, and provider groups to better understand the clinical outcomes and value of various patient care strategies. Now, Panalgo is proud to be a part of Norstella, an organization that consists of market-leading pharmaceutical solutions providers united under one goal : to improve patient access to life-saving therapies. Within this organization, Panalgo plays a key role in helping clinical and commercial stakeholders understand the real-world implications of payer and prescriber behavior - and helping clients connect the dots from pipeline to patient. The Role : IHD, our healthcare analytics software, streamlines the analytics process by removing complex programming from the equation and allowing you to focus on what matters most - turning data into insights. The IHD platform comprises foundational services to accelerate the development and connection of our products across Norstella business units. As Director of Product Marketing, you are responsible for crafting compelling messaging and positioning for our products, ensuring alignment with market needs and driving successful go-to-market strategies. This team collaborates closely with product, GTM, sales, and other cross-functional teams to achieve our business objectives. The Director of Product Marketing will play a key role in driving product positioning, messaging, and go-to-market activities to drive product adoption and growth. Responsibilities : Complete a detailed product-market fit analysis and competitive mapping, resulting in a defined competitive advantage and increased marke To view full details and how to apply, please login or create a Job Seeker account