What are the responsibilities and job description for the Project Manager (Client Projects) position at Identified Talent Solutions?
Company Overview :
Our client is a renowned advertising agency that specializes in delivering data-driven and innovative digital marketing solutions to a diverse range of clients. They take pride in their commitment to staying at the forefront of industry trends and ensuring the success of their clients through dynamic campaigns.
Job Summary :
As a Project Manager, you will be at the helm of creating, executing, and optimizing digital marketing campaigns. Your role will be pivotal in driving qualified traffic and ensuring successful conversion for our clients. We are looking for a professional with strong experience in PPC platforms, search engine marketing (SEM / SEO), and a solid track record in campaign optimization. The project manager is responsible for managing client projects and ensuring timeline delivery of projects.
Key Responsibilities :
- Campaign Strategy and Planning :
Collaborate with clients and internal teams to create comprehensive digital marketing strategies that align with client objectives.
Manage paid PPC campaigns across various platforms, with a focus on platforms like AdWords.
Utilize analytical tools to assess campaign performance.
Stay certified in Google Adwords, Google Analytics, and other relevant platforms.
Work in multi-channel B2B product environments and utilize your industry experience in sectors like healthcare, IT, security, and higher education.
Employ web analytical tools and interfaces to gather insights.
Collaborate with creative teams to ensure ad creatives are engaging and aligned with campaign objectives.
Qualifications :
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