What are the responsibilities and job description for the Marketing Manager position at Illinois Institute of Technology?
This position will build and enhance the university brand awareness through quality paid advertising, direct mail, email campaigns, print materials, and responsible for crafting and executing digital paid media campaigns. The Marketing Manager will work directly with assigned colleges, and other university clients as needed.
Benefits
Our commitment to employee well-being is reflected in our competitive benefits package located here: https://www.iit.edu/hr/benefits
COMMUNICATIONS
This position requires exceptional verbal and written skills, and the ability to interact with upper administration, faculty, staff, students, and print vendors. The marketing manager will be assigning work tasks to other members of the M&C team and will need to provide clear instructions to provide proofs/content to meet deadlines. This position will assist with paid media initiatives for the university and it’s colleges. This position will also use an on-line project management program called Wrike to communicate project details/proofs/quotes and invoices; will be working in Marketing Cloud for email campaigns for the undergrad admission office; and will need a working knowledge of Google Apps (email, docs, forms) to share files with internal university clients including other M&C team members.
CUSTOMER SERVICE
This position requires exceptional customer services and customer relationship management skills. The ability to develop and maintain long-term relationships with university clients, and outside vendors and to provide extraordinary value to all constituencies is essential.
Special Schedule Requirements
None
EEOC Statement
Illinois Institute of Technology is an EEO /AA/Title VI/Title IX/Section 504/ ADA / ADEA employer dedicated to building a community of excellence, equity, inclusion and diversity. It is committed to fostering an inclusive environment and actively seeks applications from individuals of all backgrounds and identities regardless of race, color, sex, marital status, religion, national origin, disability, age, unfavorable discharge from the military, status as a protected veteran, sexual orientation including gender identity and expression, order of protection status, and/or genetic information. All qualified applicants will receive equal consideration for employment.
Qualifications
Education & Experience
Bachelor’s degree — preferably in marketing, communications, or related field is required, or the equivalent combination of education & work-related experience.
Knowledge & Skills
Must have at least 2 years of experience in advertising, marketing or enrollment advertising campaigns. Proficiency with Microsoft Office products (Word, Excel, and PowerPoint), Google Analytics, social media ad buys, working knowledge of Marketing Cloud or another marketing email platform, and strong database knowledge and skills are required.
SUPERVISION & BUDGET AUTHORITY
None
Physical Environment and Requirements
Must be able to attend meetings outside of the office; can work at a computer for multiple hours per day in a normal office environment.
Certifications and Licenses
List any certifications or licenses that are either required or helpful in performing the job, designating whether required or preferred.
N/A
Key Responsibilities
Key Responsibility
Assist specific university colleges with marketing needs, which include strategic planning and review (print and email campaigns), work directly with M&C team (design, writing, web, and social), maintaining projects in on-line PM system (Wrike), and approval processes.
Percentage Of Time
35
Key Responsibility
Project manage the requests that come in from assigned university clients/colleges. Work with other M&C team members to make sure each task is completed in a timely manner to hit target deadlines.
Percentage Of Time
20
Key Responsibility
Assist with paid media efforts, including Google Ads, Facebook, LinkedIn, Twitter, Instagram, etc.
Percentage Of Time
20
Key Responsibility
Manage electronic communication system (Salesforce/Marketing Cloud) as needed for college email plans. This is the email system used to send all electronic communications to current students and faculty members.
Percentage Of Time
15
Key Responsibility
Must be adept at identifying potential roadblocks related to budgets, resources and timelines, and reporting these potential issues to their supervisor ( AVP ), when necessary.
Percentage Of Time
5
Key Responsibility
Assigned other projects as needed.
Percentage Of Time
5
Posting Information
Work Hours
Monday thru Friday 8:30- 5:00 pm
Position Category
Full Time
Posting Date
04/03/2025
Closing Date
Posted Until Filled
Yes
Quicklink for Posting
https://iit7.peopleadmin.com/postings/11221
Benefits
Our commitment to employee well-being is reflected in our competitive benefits package located here: https://www.iit.edu/hr/benefits
COMMUNICATIONS
This position requires exceptional verbal and written skills, and the ability to interact with upper administration, faculty, staff, students, and print vendors. The marketing manager will be assigning work tasks to other members of the M&C team and will need to provide clear instructions to provide proofs/content to meet deadlines. This position will assist with paid media initiatives for the university and it’s colleges. This position will also use an on-line project management program called Wrike to communicate project details/proofs/quotes and invoices; will be working in Marketing Cloud for email campaigns for the undergrad admission office; and will need a working knowledge of Google Apps (email, docs, forms) to share files with internal university clients including other M&C team members.
CUSTOMER SERVICE
This position requires exceptional customer services and customer relationship management skills. The ability to develop and maintain long-term relationships with university clients, and outside vendors and to provide extraordinary value to all constituencies is essential.
Special Schedule Requirements
None
EEOC Statement
Illinois Institute of Technology is an EEO /AA/Title VI/Title IX/Section 504/ ADA / ADEA employer dedicated to building a community of excellence, equity, inclusion and diversity. It is committed to fostering an inclusive environment and actively seeks applications from individuals of all backgrounds and identities regardless of race, color, sex, marital status, religion, national origin, disability, age, unfavorable discharge from the military, status as a protected veteran, sexual orientation including gender identity and expression, order of protection status, and/or genetic information. All qualified applicants will receive equal consideration for employment.
Qualifications
Education & Experience
Bachelor’s degree — preferably in marketing, communications, or related field is required, or the equivalent combination of education & work-related experience.
Knowledge & Skills
Must have at least 2 years of experience in advertising, marketing or enrollment advertising campaigns. Proficiency with Microsoft Office products (Word, Excel, and PowerPoint), Google Analytics, social media ad buys, working knowledge of Marketing Cloud or another marketing email platform, and strong database knowledge and skills are required.
SUPERVISION & BUDGET AUTHORITY
None
Physical Environment and Requirements
Must be able to attend meetings outside of the office; can work at a computer for multiple hours per day in a normal office environment.
Certifications and Licenses
List any certifications or licenses that are either required or helpful in performing the job, designating whether required or preferred.
N/A
Key Responsibilities
Key Responsibility
Assist specific university colleges with marketing needs, which include strategic planning and review (print and email campaigns), work directly with M&C team (design, writing, web, and social), maintaining projects in on-line PM system (Wrike), and approval processes.
Percentage Of Time
35
Key Responsibility
Project manage the requests that come in from assigned university clients/colleges. Work with other M&C team members to make sure each task is completed in a timely manner to hit target deadlines.
Percentage Of Time
20
Key Responsibility
Assist with paid media efforts, including Google Ads, Facebook, LinkedIn, Twitter, Instagram, etc.
Percentage Of Time
20
Key Responsibility
Manage electronic communication system (Salesforce/Marketing Cloud) as needed for college email plans. This is the email system used to send all electronic communications to current students and faculty members.
Percentage Of Time
15
Key Responsibility
Must be adept at identifying potential roadblocks related to budgets, resources and timelines, and reporting these potential issues to their supervisor ( AVP ), when necessary.
Percentage Of Time
5
Key Responsibility
Assigned other projects as needed.
Percentage Of Time
5
Posting Information
Work Hours
Monday thru Friday 8:30- 5:00 pm
Position Category
Full Time
Posting Date
04/03/2025
Closing Date
Posted Until Filled
Yes
Quicklink for Posting
https://iit7.peopleadmin.com/postings/11221