What are the responsibilities and job description for the Designer 2D - Brand & Digital position at Imagination?
Department: Creative - 2D / Brand
Location: New York
We are looking to grow our creative team with the addition of a brilliant Graphic/Digital Designer. You will work with both established and challenger brands, shaping their visual identity, pushing their creative direction, designing for everything from large-scale environments to digital platforms, crafting engaging content, and ultimately delivering impactful and innovative experiences.
Key Responsibilities
Concept & Ideation:
- Display a cohesive understanding of design principles that make innovative and effective brand communications, large-scale graphics, and digital design.
- Work with Creative Strategists, Designers and Copywriters to shape multi-channel creative ideas.
- Develop and present concept/design treatments, mood boards, and storyboards for projects.
- Help drive creative innovation within the team, sharing your unique perspective and expertise in animation and motion design.
- Design for multiple formats including print, digital, experiential, and motion.
- Ensure that all work aligns with client brand guidelines while pushing creativity within those constraints.
- Develop spatial graphics for live experiences (installations, exhibitions and brand activations).
- Design UI/UX elements for interactive touchpoints
- Support internal and external presentations, ensuring they are visually compelling and well-structured.
- Liaise with the production team to ensure the best creative solutions are realized and executed flawlessly.
- Present ideas to internal teams and clients, articulating design rationale and receiving feedback constructively.
- Maintain an inquisitive and passionate interest in experiential design, content and brand storytelling.
- Contribute to a culture of experimentation and creative exploration within the team.
- 4-5 years of agency experience in graphic, digital, or brand design (agency experience is essential).
- Qualification in Graphic Design, Visual Communications, or a related field.
- Enthusiastic and open-minded creative thinker, passionate about pushing design boundaries.
- Proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign) and Figma.
- An interest in motion graphics and animation—any prior experience with After Effects is a bonus.
- Experience in storyboarding and proof-of-concept development for both static and motion design.
- Strong ability to articulate and translate designs to artworks, working closely with designers, producers, and client services.
- Knowledge of digital technologies, platforms, and multi-channel design applications.
- Experience working to tight deadlines, with excellent time management skills.
- Strong presentation and client liaison skills, with the ability to articulate design decisions clearly.
- Ability to work independently, manage time effectively, and take ownership of projects.
- A team player, eager to learn and contribute across different types of design projects.
What we can offer you:
- Work with a state-of-the-art product and deliver it to exciting and innovative brands.
- Learning and development opportunities that contribute to professional growth.
- A fun, engaging work culture
- Be part of a mission-driven team that values agility, integrity, and excellence.
- Opportunity to contribute to large-scale, high-impact projects from day one.
- Dedicated personal growth & development through our GrowForward programme.
- Comprehensive paid time off benefits
- Hybrid work model, where our team comes into the office a minimum of 3 days per week
- Generous parental leave
- Up to 4% safe harbor company 401k match
- Comprehensive, low-cost health benefits
Imagination's clients include LG, Ford, IKEA, LVMH, Samsung, Jaguar Land Rover, HSBC, Major League Baseball, 3M, Turkish Airlines, Shell and Telstra.
Imagination was awarded silver at Campaign's Global Brand Experience Agency of the Year Awards 2022, ranked 38 in Newsweek's UK Top 100 Most Loved Workplaces 2022 and won the Grand Prix award at Campaign Tech Awards for their recent work with Visa Masters of Movement.
Our Beliefs and Behaviours:We have identified four foundational beliefs that underpin Independent Creativity. More powerful than generic corporate values, they motivate us to act, to foster the behaviours that lead to success:
- We believe curiosity is the root of original insights and ideas... so we look at the world with fresh eyes, we experiment, invent and up-end conventions.
- We believe rigour results in better choices... so we ask precise, provocative questions.
- We believe bravery tames the unknown... so we demand ambition, confident that together we can meet 'never been done before challenges'.
- We believe respect builds stronger teams and continued success... so we recognise the uniqueness and unique potential in each individual, we are accountable to each other, we play as a team.
We commit to not only significantly increasing our efforts to effect change today, but also to ensure that our efforts will be sustained for the long-term. To support us on this journey we have appointed a Diversity, Equity and Inclusion Board to help shape our plans to bring about positive change, to help us learn and keep us all moving forward together.
We believe the responsibility for a diverse, equitable and inclusive workplace ultimately rests with all of us.
We believe that all employees should feel a sense of belonging at Imagination - regardless of their race, religion or belief, gender identity, age, sexual orientation, disability or background.
We believe racism has no place within our workplace or our work culture and we reject all forms of hatred, prejudice, intolerance and discrimination.
We believe that Black Lives Matter and it is our expectation that all employees become actively committed to making unbiased choices and are anti-racist in everything they do.
Our Imagination community must share and live these beliefs, as diversity makes us stronger.
Our priority is humanity and our efforts towards a more diverse, more equitable and more inclusive workplace are never done.
