IMG LIVE is hiring: Manager, Marketing in Raleigh

Who We Are :

On Location is a premium experience provider, offering world-class hospitality, ticketing, curated guest experiences, live event production, and travel management across sports, entertainment, and fashion. From unrivaled access for corporate clients to guests looking for fully immersive experiences at marquee events, On Location is the premier and official service provider to over 150 iconic rights holders, such as the IOC (Paris 2024, Milano Cortina 2026, LA 2028), NFL, NCAA, UFC, and PGA of America, and numerous musical artists and festivals. The company also owns and operates a number of unique and exclusive experiences, transforming the most dynamic live events into a lifetime of memories. On Location is a subsidiary of Endeavor, a global sports and entertainment company.

The Role and What You’ll Do :

On Location is seeking a highly motivated Marketing Manager to join our sports marketing team, focusing on supporting UFC while driving marketing and sales initiatives for MLB and Motorsports. This role offers a unique opportunity to contribute to three rapidly growing partnerships, supporting marquee events like UFC International Fight Week, the MLB All-Star Game, Daytona 500, and more! With ample opportunities for career growth and advancement, this role will report directly to the Director of Marketing, Combat Sports, MLB & Motorsports and collaborate closely with cross-functional teams.

The ideal candidate will be energetic, willing to learn, and able to work under pressure while juggling multiple deadlines. Additionally, they should be able to communicate clearly and concisely with varied levels of staff including executives, directors, and managers. If you're passionate about sports marketing and thrive in a fast-paced environment, we invite you to apply and join our dynamic team at On Location.

Essential Duties and Responsibilities :

• This role is primarily dedicated to supporting marketing initiatives for UFC events under the guidance of the Director of Combat Sports while independently managing MLB and Motorsports properties during their respective peak seasons.
• Create comprehensive marketing strategies to promote ticket and hospitality packages for all 3 properties.
• Build strategy to attract, recruit, and retain VIP purchasers while developing innovative approaches and marketing initiatives that drive new audiences.
• Analyze customer behavior, campaign metrics, and product performance to drive strategic decisions.
• Partner with the marketing team to develop and weave key message points and product attributes into compelling narratives that showcase the unique On Location experience, aiming to captivate consumers and drive purchase decisions.
• Work closely with the leads of paid media, email, and other marketing channels to ensure the implementation of consistent messaging. Facilitate the timely provision of all creative assets, copy, and necessary approvals to maintain cohesion across campaigns.
• Provide precise instruction and context to designers and copywriters to ensure the creation of tailored and timely deliverables. Regularly engage during the production process to monitor progress and anticipate any potential delays, effectively communicating adjustments in advance.
• Act as liaison between external partners and internal creative teams to request, review, and deliver brand-appropriate creative for partner marketing assets – print and digital.
• Work cross-functionally with internal teams to update content on Partner dedicated pages as needed, including the addition of new events for which images, logos, copy, products, schedules, and pricing will be displayed.
• Collaborate closely with various departments within all 3 properties (UFC, MLB, Motorsports), such as partnership marketing, digital media, web platforms, and email teams. Ensure compliance with requirements, secure necessary and timely approvals, provide marketing assets to spec for deployment, and keep them informed about upcoming marketing initiatives.
• This position may require weekend, holiday, and after-hours work as needed during peak times of the year. This job description is not designed to cover or contain a comprehensive listing of the employee's activities, duties, or responsibilities.

Stakeholder Management :

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Requirements :

Travel : Must be adaptable with work and travel schedule and be available to travel for work which may include extended work hours during nights, weekends, and holidays.

Endeavor unites and brings people together in our love of sport, culture, and entertainment. We understand this can only be accomplished when we lead with a lens of diversity, equity, and inclusion in everything we do. As a global company that drives culture, we strive to reflect the world’s diverse voices. Endeavor is an equal opportunities employer and encourages applications from suitably qualified and eligible candidates regardless of sex, race, disability, age, sexual orientation, or religion or belief.

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