What are the responsibilities and job description for the Chief Marketing Officer position at Impact Networking?
Impact is hiring a Chief Marketing Officer (CMO) to join our nationally ranked Best and Brightest workplace!
Impact is a leading national managed services provider, specializing in: IT & Cloud, Cybersecurity, Digital Transformation & AI, Integrated Marketing, and Print & Document Management. Our partnerships are defined by thoughtful business strategy, solutions architecture, technology deployment, and ongoing support –with a driving focus to bring enterprise-level resources to the SMB and midmarket. We are committed to customer-centric excellence, delivering tailored solutions that enhance client value and drive sustainable growth. Join our team of experts and be part of an innovative culture that puts customers at the heart of everything we do.
Founded in 1999, Impact proudly remains privately-held and locally-owned, employing 800 experts across 20 US locations. Recognized for rapid growth and innovation, Impact has historically seen over a 20% annual growth rate, and championed a vibrant, employee-focused culture.
Impact Timeline Video – 2024
Overview
We are seeking a highly experienced and visionary Chief Marketing Officer (CMO) to elevate our brand and expand our market presence. The ideal candidate will bring deep expertise in B2B cybersecurity and technology marketing, with a proven track record of scaling brands, driving impactful demand generation, and leading high-performing teams. This role requires a strategic, data-driven thinker who excels at storytelling, digital transformation, and fostering customer and employee engagement.
This is an on-site position at the Impact Corporate HQ in Lake Forest, IL.
Responsibilities
- Develop and execute comprehensive marketing strategies that align with business objectives and drive growth
- Lead brand positioning efforts to enhance market presence and competitive differentiation in the business and consulting services space
- Oversee demand generation programs, ensuring alignment with sales objectives and pipeline targets
- Direct national marketing campaigns from concept to execution, optimizing for measurable impact
- Build upon and manage a high-performing marketing team of 20 employees, fostering a culture of innovation and excellence
- Leverage data and analytics to measure performance, optimize campaigns, and inform decision-making
- Collaborate cross-functionally with sales, product, talent acquisition, and executive teams to align marketing strategies
- Drive digital transformation initiatives that enhance customer engagement and brand visibility
- Manage marketing budgets effectively, ensuring optimal ROI on all initiatives
- Stay ahead of industry trends and competitive landscape to identify new opportunities
Things We Are Looking For
- MBA or relevant Master’s degree, preferred
- Proven experience as a senior marketing leader in B2B cybersecurity and/or technology sectors
- Previous CMO experience, preferred, demonstrating an ability to lead and scale marketing functions at a large enterprise level
- Demonstrated success in scaling brands and executing national marketing campaigns
- Strong expertise in demand generation, digital marketing, and customer engagement strategies
- Data-driven mindset with a deep understanding of analytics and performance metrics
- Excellent leadership skills with the ability to build and mentor high-performing teams
- Strategic thinker with outstanding communication and storytelling abilities
- Adept at managing budgets and delivering measurable ROI
- Experience in navigating and driving digital transformation initiatives
- Ability to collaborate effectively across multiple departments and stakeholders
- Strong knowledge of market trends and competitive landscapes within the cybersecurity and technology industries
Why Join Us?
Our purpose is people. We empower them to innovate, grow, and succeed. That's how we change the world – one person, one company, one community at a time.
At the heart of everything we do are our core values, which guide how we work, grow, and succeed together:
- Innovation: We embrace change because innovation lives outside the comfort zone.
- Passion: We are driven by purpose, fueled by passion, and obsessed with making an impact.
- Honesty: We are fiercely transparent and consistently honest.
- Fun: We fuel work with fun, knowing life's too short for boring.
- Low Ego: We champion ideas over titles, because brilliance knows no rank.
- One Team: We win as a team, we lose as a team, we are one team.
Benefits
- Expected compensation range of $250,000-$375,000, based on experience and breadth of industry knowledge
- 20 days of PTO and 12 paid holidays
- Flexible sick-day policy
- Paid parental leave
- Comprehensive health, disability, life, dental, & vision plans
- 401(k) discretionary match & retirement plans
- Continued education reimbursement
- Ongoing training & development opportunities
Join us at Impact, where your ideas matter, your growth is supported, and your work creates real change. Let’s build something incredible together!
#LI-Onsite
Salary : $250,000 - $375,000