Digital Marketing Strategist

Are you passionate about making a difference in our community? Join the ImpactLife team to help us Change the World.

We are looking for committed individuals who demonstrate good character, use clear communication, and can collaborate alongside professionals who believe in the power of integrity and teamwork.

Our Digital Marketing Strategist is responsible for the development, execution, and analysis of digital marketing initiatives. The work includes integrating digital assets, raising brand awareness, collaborating on marketing campaigns, leading digital activation projects, and measuring the efficiency and effectiveness of digital channels.

Digital Marketing Strategist Responsibilities Include

• Digital marketing strategy : developing online marketing strategies that utilize all tools and channels, including analytics, social media and paid media; investigating the campaigns of competitors and understanding best practice to inform online marketing benchmarks; and identifying opportunities to use digital technology to enhance the overall marketing strategy
• SEO : analyzing web traffic and identifying opportunities for improved SEO; driving more traffic to our website and impacting our online business presence by assisting with creating SEO-optimized content; and managing inbound marketing, PPC, AdWords, and SEO strategies
• Brand management : implementing various frameworks available for building brand equity and value, continually assessing the alignment of a brand to the organization’s strategic objectives, and recognizing which digital marketing communication tools will be most effective in portraying a unique value proposition for our brand
  
  

What does it take to change the world with us?

• Minimum of 3-5 years of experience in digital marketing and social media management.
• Must be Google Data Analytics Certified, Google Ads Certified (including Measurement, Search, Display and Video Certified) and Hubspot Digital Marketing Certified
• Strong knowledge of SEO.
• Strong knowledge of personal computers, including Microsoft Office Products (Word, Excel, Outlook, Publisher, PowerPoint).
• Bachelor’s degree in marketing, business, public relations, communications, or related field is preferred.
• Equivalent combination of demonstrated work experience and education may be considered.
• This is a work from home position but must live within service territory and have ability to work in assigned office and/or travel to Davenport, Iowa for training.
• Pre-employment background check and drug screen are required.
  
  

What does this change mean for you?

• Industry leading pay rates including shift premiums and weekend pay
• Paid training
• Advancement opportunities
• On Demand Pay
• An opportunity to make a difference in your community
• An excellent benefit package:
• Generous paid time off that begins to accrue on your first day of employment.
• Medical, Dental, and Vision insurance plans
• Free Life Insurance
• 401K with employer match
• Health Savings Account
• Flexible Spending Account
• Supplemental Insurance including Critical Illness, Accident, and Hospital Indemnity
• Doctor on Demand
• Employee Referral Bonus Program
• Tobacco Cessation Reimbursement
• Health Club Reimbursements
• Employee Savings Programs for discounts on various goods and services
  

For more information on our benefits click this link or copy and paste it into your web browser: https://flimp.live/ImpactLifeBenefitShowcase#welcome

If you are ready to be part of an organization where your values align with our mission, we invite you to apply now and commit to making a meaningful difference.

Some jobs change your life. Others change the world. At ImpactLife, we do both.

This is not an ordinary heath care job. Our work is unique, personal, fulfilling, rewarding and makes a difference right here in our communities. We offer an opportunity to be a part of a dedicated team that makes us a recognized leader in the blood center industry.

ImpactLife provides lifesaving blood products to more than 120 hospitals and emergency medical service providers in a four-state region. In 2024, we celebrated 50 Years of Saving Lives. Over the years, we've grown and merged across the Midwest from small, independent, community nonprofits to evolve into ImpactLife. We are still an independent, community nonprofit, only we are not so small. Today, our team is 800 strong across four states. We are headquartered in Davenport, Iowa and have distribution hubs and donor centers in Iowa, Illinois, Missouri, and Wisconsin. Every year we team up with thousands of blood donors and hundreds of community partners to help save lives through blood drives.

Equal Opportunity Employer: Minorities, Women, Veterans, Disabilities

Apply Now