What are the responsibilities and job description for the VP, Associate Creative Director, Copy position at imre?
Imre is an independent, award-winning, brand-engagement creative agency that helps consumer and healthcare brands connect authentically with people in some of the most important decisions of their lives.
At Imre, we believe in the five core values of Empathy, Optimism, Kindness, Innovation, and Disruption as the basis for business. Our culture is steeped in the personalities of our three home cities (New York, Philadelphia, and Baltimore) as well as our WFA employees around the USA. We are LGBTQ - founded, and for 30 years have strongly believed that diversity is one of the key drivers of great creative and one of the keys to our success.
We’re looking to add to our team of experts, and can’t wait to meet you!
PRINCIPLE RESPONSIBILITIES AND DUTIES:
- Delivers strong campaign concepts and day-to-day work with extreme proficiency
- Partner with ACD, Art to manage the creative team at large, including workloads/resourcing, developing individuals, as well as the final creative product
- Partner with all cross-capability leads to successfully lead the team, grow the business, and shepherd the client's brand
- Work with creative leadership & cross-capability partners to weigh in on scopes & estimates, timelines, day-to-day workload of the writing team
- Own team's workload & the relationship with Resourcing to support in both day-to-day needs as well as PTO/backfill situations
- Partner with clients to understand their brand's challenges and solve them
- Contribute strategically to the long-term vision of the brand, both internally and with clients, including Brand Planning
- Lead copy direction in new business initiatives, playing a crucial role in pitches and contributing to the overall strategic vision for potential clients
KNOWLEDGE, SKILLS, & ABILITIES REQUIRED:
- Bachelor’s Degree in English, Fine Arts, Journalism or related field
- 8 years of experience in pharma advertising
- A strong portfolio that demonstrates deep experience & leadership in healthcare with an emphasis on conceptual work
- An expert in healthcare marketing, copywriting, creative strategy, and a consummate pro at working with and managing others
- Solid creative direction skills; the ability to evaluate creative work and provide clear, concise direction that inspires others to push the work
- Comfortable leading the team in the day-to-day then switching gears to work one-on-one to solve copy-specific challenges
- Experience in campaign launches, from concepting and shooting through execution
- Experience on shoots
#LI-Hybrid
imre is an equal employment opportunity employer. Employment decisions are based on merit, qualifications, abilities and business needs. imre does not discriminate in employment opportunities or practices on the basis of race, color, citizenship status, national origin, ancestry, gender, sexual orientation, gender identity, age, religion, creed, physical or mental disability, marital status, veteran status, genetic information or any other characteristic protected by law. This policy governs all terms and conditions of employment, including selection, job assignment, compensation, discipline, termination and access to benefits and training.
