What are the responsibilities and job description for the Content Creator position at Inch & Co?
Content Creator
Position Summary:
The Content Creator will be responsible for developing, producing, and managing a variety of high-quality content across digital platforms, including social media, websites, blogs, and video. This role is ideal for a creative storyteller with a strong understanding of content strategy, audience engagement, and brand messaging.
Key Responsibilities:
- Develop and produce engaging content, including written, visual, and video materials for social media, websites, blogs, and email campaigns.
- Collaborate with cross-functional teams to align content with company goals, campaigns, and branding strategies.
- Write compelling, SEO-optimized copy for blogs, articles, and website content to attract and engage target audiences.
- Design and produce graphics, photography, and short-form videos that support marketing initiatives.
- Plan, manage, and maintain a content calendar to ensure consistent and timely delivery.
- Monitor and analyze content performance metrics to refine strategies and improve engagement.
- Stay current with industry trends, emerging platforms, and best practices in content marketing and digital storytelling.
- Work with external vendors, partners, and collaborators when necessary to produce content.
- Ensure all content aligns with the company’s voice, tone, and branding guidelines.
Qualifications:
- Proficiency with content creation tools such as Adobe Creative Suite, Canva, or similar tools.
- No college degree required – we value creativity, experience, and a passion for content marketing over formal education.
- Strong writing, editing, and storytelling skills with attention to detail.
- Familiarity with SEO best practices and analytics tools for measuring content performance.
- Experience managing social media platforms and scheduling tools.
- Excellent organizational and project management skills with the ability to meet deadlines.
- Ability to work independently and collaboratively in a fast-paced environment.
Preferred Skills:
- Experience with photography, videography, and video editing tools.
- Familiarity with website management tools.
- Knowledge of email marketing tools.
- Understanding of digital advertising and paid media strategies.
Benefits:
- Competitive salary.
- Comprehensive health, dental, and vision insurance plans.
- 401K with company match
- Paid Time Off
Salary : $40,000 - $60,000
