What are the responsibilities and job description for the Senior Account Director - Mid West (Ohio, Indiana, Kentucky) region position at INCPG?
Job Purpose
Successfully grow current and new customer business utilizing capabilities across CPG and non-CPG companies. This territory includes managing CPG Clients and would be a 70/30 split between account development and new business.
Responsibilities include:
Successfully grow current and new customer business utilizing capabilities across CPG and non-CPG companies. This territory includes managing CPG Clients and would be a 70/30 split between account development and new business.
Responsibilities include:
- Strategically build upon current and new business relationships in order to close profitable business sales across all solutions.
- Create client-centric campaign options utilizing the capabilities and resources to address client needs.
- Develop strong relationships with senior-level decision makers to understand their business objective and how our capabilities can help potential customers to achieve their goals.
- Develop a pipeline of new business prospects and lead strategies to convert these prospects to customers.
- Engage with internal resources (Marketing, Digital Strategy, Consumer Insights, Operations, Finance, and Management) to both uncover business driving opportunities and elevate client proposals.
- Maintain a weekly cadence of forecasting and reporting of lead development to management.
- Achieve assigned sales targets and statistically manage targets and territory.
- Skills required to drive success:
- Ability to think independently, self-motivated
- Strong active listening skills
- Demonstrates resilience and grit
- Strong time management skills
- Ability to grow and maintain client relationships
- Proven track record of delivering against sales targets selling to CPG companies or from within CPG selling to retailers. Must have 4 years of related experience in the CPG industry.
- Has consistently achieved or exceeded profitable sales targets selling business to business.
- Experienced in selling digital media.
- Passionate and driven by new business development and account growth potential.
- Self-starter who takes initiative and maintains excellent follow through with clients.
- Ability to confidently communicate and influence internal and external stakeholders. Success in building strong relationships with senior level decision makers.
- Demonstrated ability to leverage data to develop tailored solutions for clients. Familiarity with syndicated data e.g., IRI and Nielsen.
- Strong presentations, negotiation and consultative selling skills.
- Proficiency in Google Cloud products, Microsoft Office (PowerPoint, Excel, Word) and Salesforce.
- Bachelor’s degree
