Demo

Part-Time Student Content Strategy Intern

Indiana University Bloomington
Bloomington, IN Part Time|Intern
POSTED ON 2/10/2025
AVAILABLE BEFORE 5/1/2025

Job Summary

Undergraduate Education (UE) is seeking a motivated and creative Content Strategy Intern to assist in developing and executing engaging content strategies that enhance the visibility and impact of university initiatives. As part of the marketing team, the Content Strategy Intern will work across multiple platforms (web, social media, email, and print) to shape the university's voice, message, and digital presence.

Department-Specific Responsibilities

  • Collaborate with the UE marketing team to develop content strategies that align with university priorities, events, and initiatives
  • Create and collaborate on written and multimedia content (e.g., blog posts, social media captions, infographics, and videos) for distribution across digital platforms
  • Contribute to social media strategy and execution by crafting content that drives engagement, brand awareness, and community interaction on various platforms
  • Assist with website redesign efforts to consolidate content, enhance user experience and search engine optimization (SEO), track user behavior, and attract target audiences
  • Stay up to date with content and digital marketing trends, providing suggestions for new strategies and tactics that resonate with target audiences
  • Analyze the performance of content, track engagement metrics, and suggest content improvements or adjustments to increase effectiveness
  • Ensure all content aligns with Indiana University's brand guidelines and messaging, maintaining a consistent tone and visual identity across all channels
  • Participate in training opportunities related to marketing analytics, customer relationship management (CRM), and digital marketing tools, applying new skills in real-time projects

Qualifications

EDUCATION

Required

  • Currently enrolled as a student at Indiana University
  • WORK EXPERIENCE

    Required

  • Some experience with content creation or social media management
  • SKILLS

    Required

  • Passion for storytelling
  • Strong understanding of content strategy
  • Strong writing, editing, and storytelling skills with the ability to produce compelling, concise content
  • Knowledge of content strategy, social media platforms, and digital marketing best practices
  • Ability to think creatively, brainstorm new ideas, and solve problems with innovative solutions
  • Excellent organizational skills, attention to detail, and ability to manage multiple tasks and deadlines
  • Ability to be a collaborative team player who can also work independently when needed
  • Interest in higher education and the ability to represent Indiana University in a positive and authentic way
  • Comfortable with utilizing personal devices, technology, and equipment
  • Preferred

  • Familiarity with content management systems (CMS), social media scheduling tools, and basic graphic design or video editing software
  • Passion for highlighting the Hoosier experience for prospective and incoming students
  • Skilled in systematically researching existing content, eliminating unnecessary repetition, and finding gaps for new content to be filled
  • Enthusiastic and uncompromising about ensuring Indiana University is always seen as a primary influencer in social communications, both among our peers and in the world
  • Working Conditions / Demands

    This role requires the ability to effectively communicate and to operate a computer and other standard office productivity equipment. The position involves sedentary work as well as periods of time moving around an office environment and the campus. The person in this role must be able to perform the essential functions with or without an accommodation.

    Additional Information

    Students from all majors are encouraged to apply, especially those in fields like communications, marketing, journalism, or media studies.

    Work Location

    Bloomington, Indiana

    IU Bloomington campus

    Advertised Salary

    15 per hour

    Work Hours

    10 hours per week throughout the spring semester.

    Summer hours are also available.

    Benefits Overview

    For full-time staff employees, Indiana University offers a wide array of benefits including :

  • Comprehensive medical and dental insurance
  • Health savings account with generous IU contributions
  • Healthcare and dependent care flexible spending accounts
  • Basic group life insurance paid by IU
  • Voluntary supplemental life, long-term disability, critical illness, and supplemental accidental death & dismemberment insurance
  • Base retirement plan with generous IU contributions, subject to vesting
  • Voluntary supplemental retirement plan options
  • Tuition subsidy for employees and family members taking IU courses
  • 10 paid holidays plus a paid winter break each year
  • Generous paid time off plans
  • Paid leave for new parents and IU-sponsored volunteer events
  • Employee assistance program (EAP)
  • Learn more about our benefits by reviewing the IU Benefit Programs Brochure.

    Job Classification

    Career Level : Part Time Employee

    FLSA : Nonexempt

    Job Function : Part Time Employee

    Job Family : Part Time Student Employee

    Click here to learn more about Indiana University's Job Framework.

    Posting Disclaimer

    This posting is scheduled to close at 11 : 59 pm EST on the advertised Close Date. This posting may be closed at any time at the discretion of the University, but will remain open for a minimum of 5 business days. To guarantee full consideration, please submit your application within 5 business days of the Posted Date.

    If you wish to include a cover letter, you may include it with your resume when uploading attachments.

    Equal Employment Opportunity

    Indiana University is an equal employment and affirmative action employer and a provider of ADA services. All qualified applicants will receive consideration for employment based on individual qualifications. Indiana University prohibits discrimination based on age, ethnicity, color, race, religion, sex, sexual orientation, gender identity or expression, genetic information, marital status, national origin, disability status or protected veteran status. Indiana University does not discriminate on the basis of sex in its educational programs and activities, including employment and admission, as required by Title IX. Questions or complaints regarding Title IX may be referred to the U.S. Department of Education Office for Civil Rights or the university Title IX Coordinator. See Indiana University’s Notice of Non-Discrimination here which includes contact information.

    Salary : $15

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