Job Description
Job Description
Influential is a key leader in the Influencer Marketing space (and the LARGEST influencer marketing company in the world, by revenue). Trusted by over 60% of the Fortune 500, we connect our clients with a network of over 3 Million social media influencers.
We are looking for team members who are thrilled by the idea of playing an active role in shaping how companies engage with customers through TikTok, Instagram, Facebook, & more. Our team is built of people from across the country who have already moved the needle in social media, influencer marketing, and various sectors of technology. Ready to join us?!
What we offer :
- Remote company - work from home!
- Competitive compensation
- Flexible time off with inclusive holiday benefits
- Comprehensive medical, dental & vision insurance for employees
- 401(k) matching
- An awesome collaborative work culture, a diverse team, and more!
Influential is looking for an experienced Director to join our Creator Management team. This role will lead VIP and Celebrity talent relations for a key client in the beauty industry. This role will be accountable for the overall
success of VIP and Celebrity influencer work one of Influential's largest accounts.
The Director works closely with our Client Solutions, Creative and Creator teams and is responsible for building and maintaining key top relationships with the influencer community.
What You'll Do :
Lead the project management of key brand campaigns with VIP and Celebrity talentBe accountable for the overall success of the VIP and Celebrity influencer relationships on your dedicated brandBuild and execute key influencer campaigns with VIP and Celebrity influencersMaintain close relationships with key talent and agencies in the spaceManage a team of creator management in their execution and delivery of successful brand influencer programmingLiaise between the creator management team and other key internal groups on the brand (account management, strategy / analytics, creative, operations) to ensure client needs are being metLiaise with the brand contracts regarding VIP and Celebrity Influencer workstreams from development to successful completionTalent Procurement :
Participate in internal casting sessions / brainstorming sessionsManage talent recommendation and vetting processConduct outreach to Influencers and their representation (agents, managers, publicists, etc.)Participate in the negotiation of the partnership through to Formal Offer and Long-form Agreements on behalf of brandCampaign Execution & Management :
Manage content creators –hosting briefing calls, managing them / content capture on site, facilitating client approvals and getting content liveParticipate in campaign management & coordinating logisticsManage influencer feedback and approval process at various stages of content developmentOrganize all submitted content for team and brand reviewsSupervise and ensure all campaign content is being captured as neededSupervise influencers and their branded content for quality control once liveWork closely in partnership with the analytics and data team, consistently mining data for opportunities to improve a campaign's performance.Provide administrative support such as facilitating payment, adhering to data governance processes, and organization of files and data per agency processSupport in the development of post-campaign reportingVIP / Celeb Relationship Building :
Develop and maintain relationships with the brand's top talent and representationConceptualize new opportunities and initiatives with said talent, influencers and representation to amplify brand messaging and engagement.Being a Director, Campaign Management requires :
An established, deep and extensive network of VIP talent, celebrities, top tiers of influencers and managers / agents or Influencer contactsMinimum of 7 years of experience working in a digital, advertising, or influencer marketing environment in the beauty or luxury spaceExperience managing VIP partners at one time in a fast-paced environmentExpert negotiating skills and management of six figure Influencer campaign budgets3 years of management experienceSuperior relationship building skills, proven ability to connect with clients and develop meaningful partnerships by inspiring confidence and trustYou are proactive & hungry, bringing fresh ideas and improvement processes to the table without being askedDirect experience with on-site Influencer activationsKnowledge of offline and online space, with a strong understanding of the relationship between brand, media, and consumerStrong project management skills with impeccable attention to detailA self-starter who loves collaboration and is open to feedback, comfortable working independently as well as influencing cross-functional teamsStrong organizational skills and attention to details, while juggling multiple projects and timelinesBasic knowledge of paid social media practices in support of influencer campaignsKnowledge of all major social platforms and recent trends on Instagram, Facebook, Pinterest, TikTok, Twitter, YouTube, and moreExperience with Influencer and Social Media tools including but not limited to Traackr, TaggerBachelor's degree or equivalent experiencePhysically located within commuting distance of NYCSalary range : 130,000 - $170,000
About Influential
Influential is an AI-powered technology and is the largest influencer marketing company in the world, by revenue. Leveraging a network of over 3 Million social media influencers, Influential's platform powers seamless talent discovery, comprehensive brand safety, content creation, media, and measurement. Through strategic partnerships with first and third-party data providers, Influential enables exclusive targeting and measurement solutions, including both online and offline attribution, such as sales lift, TV tune-in lift, foot traffic, and eComm sales. Influential works with Fortune 500 brands, including McDonald's, NBA, General Mills, Ford, and every major studio. With offices in Los Angeles, NYC, and Las Vegas, Influential is a developer partner of IBM Watson, a strategic partner of WME and Oracle, and a Facebook and Instagram Marketing Partner. (
Influential is an equal opportunity employer.
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Salary : $130,000 - $170,000