Market Research Analyst

Job Title: Marketing Research Analyst
Pay Rate: $45 to $50/HR
Duration: 12 months
Location: Rocky Hill, CT (Hybrid)

We are looking for a Marketing Analyst. The role is a dynamic opportunity to support the strategic management of a diverse product portfolio. This position involves conducting analysis and collaborating with cross-functional teams to achieve business objectives. The ideal candidate will possess strong analytical skills, the ability to navigate a fast-paced environment, and strong Microsoft Excel skills.

• Support commercialization and integration activities related to our recent acquisitions
• Support the North American Markets & Applications Management Team with data analysis related to market strategy, market intelligence, and marketing campaigns
• Assist in industry content for Marketing Programs to support local Market & Customer Activation (i.e, Hero Applications, Customer Hero Application Scaling process, etc.).
• Support portfolio management activities, including New Product Introductions (NPI), regional extensions, availability, & rationalization.
• Support Portfolio Segmentation and Golden Range improvements for the region (in alignment with Market & Application managers).
• Support Sustainability objectives in the region.
• Work cross-functionally with Business Development Managers, Application Engineers, and Category Management to prepare consolidated document for Pre-ADP (Adhesive Development Project) submission utilizing existing ADP Templates, i.e. SCP, PDP, or MOC reviewed and endorsed by working team

Requirements :

• Bachelor’s degree in Business, Engineering, or Marketing/Market Strategy
• Preferable years of experience in Market Strategy/Business Development/Sales/Engineering: 5
• Strong analytical skills with the ability to interpret data and draw actionable insights.
• Excellent communication and interpersonal skills to collaborate effectively across teams.
• Results-driven mindset with a focus on achieving business objectives.
• Adaptability and ability to thrive in a dynamic, fast-paced environment.
• Strong computer skills, especially with MS Office, Adobe, and Power BI

Job Types: Full-time, Contract

Pay: $45.00 - $50.00 per hour

Schedule:

• 8 hour shift

Application Question(s):

• This is a W2 position, Are you ok to work on W2 (Yes/No)
• Please provide your Email address

Education:

• Bachelor's (Required)

Experience:

• Market Strategy, Market Intelligence,: 4 years (Required)
• Marketing Campaigns: 4 years (Required)
• Market research: 4 years (Required)
• Data Analysis: 4 years (Required)
• Excel / Power BI: 4 years (Required)

Ability to Commute:

• Rocky Hill, CT 06067 (Required)

Work Location: In person

Salary : $45 - $50