Director, Strategic Marketing - Migraine Portfolio

Company Description

AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas: immunology, oncology, neuroscience, and eye care, as well as products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com. Follow @abbvie on XFacebookInstagramYouTubeLinkedIn, and Tik Tok

Purpose

Job Description

Leads Marketing Strategy for the Migraine Portfolio in collaboration with Heads of Marketing and Key Cross-functional Partners. Provides positive leadership and influence across the Franchise, Business Unit, and Enterprise. Leverages data and insights with a strategic mindset in all aspects of leading portfolio initiatives that will positively impact the business and customers. Effectively orchestrates across teams and external partners including agencies.

Responsibilities

• Leadership: Delivers on the One AbbVie leadership model with an enterprise mindset. Influences, co-creates, and engages across a matrix within marketing and with cross-functional partners. Leads a team of portfolio marketers and acts as a peer leader with HCP and Consumer brand teams.
• Marketing Strategy: Provides overarching marketing leadership and guidance to establish marketing strategic and tactical plans for portfolio initiatives including market access pull through with HCPs, and key short/long-term strategic projects.
• Strategic Planning & Operations: Oversight of key marketing deliverables for the portfolio that may include planning, organization, follow-up, and execution. May include sales team cycle planning and/or competitor readiness planning, for example.
• Action and Accountability: Determines the appropriate action, execution, monitoring, and optimization of marketing plans. Ability to manage multiple projects at the same time.
• Impact: Ability to translate complex ideas into clear strategic action plans that will achieve business and educational objectives resulting in positive customer experience and impact.
  
  

Qualifications

• Bachelors Degree required
• A minimum of 5 years of marketing experience in the pharmaceutical industry
• HCP professional promotion marketing experience preferred
• Experience leading strategic planning and proficiency with marketing fundamentals required
• Experience working with retail pharma products and/or large priority brands
• Cross-functional and/or similar experiences including field sales leadership, HCP education, and market access a plus
• Demonstrated success and impact on more than one brand and/or therapeutic area
  
  

Preferred Qualifications

• 8 years of marketing experience in the pharmaceutical industry
  
  

Key Stakeholders

• Market Access & Patient Services
• Heads of Marketing for Migraine Brands
• Customer Engagement Team
• Head of Sales
• Consumer Marketing
• Franchise Operations & Communications
• Compliance
• MRP
• Integrated Brand Teams
  
  

Additional Information

Applicable only to applicants applying to a position in any location with pay disclosure requirements under state or local law:

• The compensation range described below is the range of possible base pay compensation that the Company believes in good faith it will pay for this role at the time of this posting based on the job grade for this position. Individual compensation paid within this range will depend on many factors including geographic location, and we may ultimately pay more or less than the posted range. This range may be modified in the future.
• We offer a comprehensive package of benefits including paid time off (vacation, holidays, sick), medical/dental/vision insurance, and 401(k) to eligible employees.
• This job is eligible to participate in our short-term incentive programs.
• This job is eligible to participate in our long-term incentive programs.
  
  

Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, incentive, benefits, or any other form of compensation and benefits that are allocable to a particular employee remain in the Company's sole and absolute discretion unless and until paid and may be modified at the Company's sole and absolute discretion, consistent with applicable law.

AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives, serving our community, and embracing diversity and inclusion. It is AbbVie's policy to employ qualified persons of the greatest ability without discrimination against any employee or applicant for employment because of race, color, religion, national origin, age, sex (including pregnancy), physical or mental disability, medical condition, genetic information, gender identity or expression, sexual orientation, marital status, status as a protected veteran, or any other legally protected group status.

US & Puerto Rico only - to learn more, visit https://www.abbvie.com/join-us/equal-employment-opportunity-employer.html

US & Puerto Rico applicants seeking a reasonable accommodation, click here to learn more:

https://www.abbvie.com/join-us/reasonable-accommodations.html

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