What are the responsibilities and job description for the Marketing Agency General Manager position at Inkinen Executive Search?
The General Manager role will lead and oversee the day-to-day operations of a marketing agency that services clients in the F&B industry.
Position Overview
A leading food and beverage marketing agency in Hawaii is seeking a General Manager to oversee daily operations, drive business growth, and lead a high-performing team. This agency specializes in strategic consulting, marketing, public relations, digital campaigns, and brand development for restaurants, grocery chains, packaged goods, farms, and co-ops across Hawaii and the Pacific region. The General Manager will ensure operational excellence and foster strong client relationships while contributing to revenue growth and market expansion.
Responsibilities
- Lead and manage the agency’s daily operations, ensuring efficiency and high-quality client service.
- Develop and execute strategic plans to grow the agency’s market presence and revenue.
- Build and maintain strong relationships with clients, ensuring satisfaction and repeat business.
- Oversee financial performance, including budget management and profitability.
- Manage and mentor a team of marketing, creative, and client service professionals.
- Drive business development efforts, including identifying and securing new clients.
Skills
- Leadership and team management in a fast-paced environment.
- Strategic marketing expertise, including branding, PR, and digital marketing.
- Client relationship management, with a focus on the food and beverage industry.
- Business development and revenue growth strategies.
- Financial acumen, including budgeting and profitability oversight.
Requirements
- 7-10 years of leadership experience in a marketing, advertising, or creative agency.
- Experience in food, beverage, or consumer packaged goods (CPG) marketing (either agency or in-house).
- Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
- Proven ability to manage budgets, drive business growth, and oversee agency operations.
- Strong interpersonal and communication skills to manage client relationships and lead a team.
