What are the responsibilities and job description for the Community Outreach Specialist position at Innovative Fitness Solutions?
Community Outreach Specialist
Innovative Fitness is seeking a community outreach specialist who will develop and implement both public relations and media marketing strategies to effectively promote our company mission/brand and advance our community presence and visibility. This is a perfect opportunity for a recent college graduate who is energetic and enjoys meeting new people. This is not a sales position.
Company Description:
Innovative Fitness is a national supplier of fitness products, athletic flooring, and service to primarily commercial clients. Our mission is to unite fitness and philanthropy to create and inspire healthier communities.
Job Duties & Responsibilities to include, but not limited to:
- Build and manage company’s social medial profiles & presence
- Generate, edit, publish, and share daily content via social media platforms
- Maintain and engage via social media platforms
- Grow company presence via social media platforms and at in-person events
- Create interesting and informative video content
- Drive consistent and relevant traffic from social media presence
- Continuously improve market presence by capturing and analyzing social data/metrics, insights, and best practices
- Build & manage company’s philanthropies
- Participate in local community events to increase company presence
- Facilitate, plan, and execute monthly service projects
- Local visits to non-profits, public safety, and other community affiliates
- Facilitate, plan, and promote company’s annual memorial grant
- Facilitate and promote company’s scholarship & giving funds
- Collaborate with sales professionals and other departments to produce relevant content
- Weekly in-person visits in the community
- Attend networking functions
- Attend trade shows
- Manage email campaigns and monthly newsletter
- Construct and present an annual marketing campaign
Qualifications:
- Bachelor’s Degree in communications, public relations, marketing, or related field preferred, but not required.
- Strong interpersonal skills
- Demonstrable social networking experience
- Excellent writing, editing (photo/video/text), presentation, and communication skills
- Creative thinker
- Positive attitude, detail, and customer oriented with good multitasking and organizational skills
- Experience with Canva, Constant Contact, and Chat GPT a plus
Compensation and Benefits:
- Salary: 50 to 55K per annum starting pay, commensurate with experience
- IRA program with yearly company match
- Medical Insurance – Employee premiums paid by company
- Dental & Vision
- PTO (vacation, sick, & holiday), Volunteer Paid Time Off