What are the responsibilities and job description for the Copywriter position at Insight Global?
Must Haves:
- 3 to 5 years of experience creating marketing content
- Bachelor’s degree in English, Communication, Marketing or a related field
- Microsoft Office Skills
- Strong communication skills
Plusses:
- Mailchimp or similar email deployment software (Pardot, Marketing Cloud, etc.)
- Wrike or similar project management program (monday.com, Confluence, Jira, etc.)
- Adobe Creative Suite
- Social Media Skills
Day to Day:
Insight Global is looking for a Copywriter for one of our manufacturing companies. Some of the day to day duties/skills are listed below.
- Proposes messaging strategies for major and minor campaigns (ex: creative briefs, marketing channels, etc.)
- Strong understanding of content strategy and best practices
- Writes copy for brand pages, email campaigns, product pages, and assorted marketing collateral
- Actively shapes tone and direction of project kickoffs, campaigns, marketing collateral, and more
- Edits and proofreads other marketing or company collateral
- Solicits general or broad project feedback from key stakeholders and senior management
- Consistently meets and exceeds well-defined project goals
- Multi-tasks on a variety of large or extra-large projects
- Project errors or missed deadlines result in impact to launch date and/or goals
- Mentors and trains new copywriters and copy team on role function and execution
- Delivers clear, relevant campaign content on-time
- Occasionally presents key strategies and campaign efforts to stakeholders or senior management
- Trains new copywriters on role function and execution\Actively partners with rest of creative team to ensure smooth workflows and productive time management
Salary : $30 - $50