What are the responsibilities and job description for the Marketing Communications Manager position at Institute of Electrical and Electronics Engineers?
DescriptionJob SummaryThis role manages the content development of marketing and communications campaigns that drive awareness and consumption of IEEE Computer Society products, services, and initiatives. The incumbent collaborates with teams and stakeholders to build campaigns that generate awareness and engagement, and contributes innovative and creative ideas to support the campaign objectives. The incumbent is actively involved in developing campaign content for integrated campaigns to meet campaign goals.
The role reports to a Sr. Manager. It does not have direct reports, but will work collaboratively with internal teams.
Key ResponsibilitiesDevelop / update content for marketing and communications campaignsCollaboration and development of various content for marketing initiatives for blogs, newsletters, nurturing emails, contributed articles, web content, and podcasts.Ensure broad reach of content through integrated marketing campaigns.Ensures that all messaging and communications, both with internal and external audiences, is consistent. Ensures a cohesive branding and voice across propertiesProvide communications support to employees for IEEE CS wide initiatives, department projects, and other special requests, including internal communications.Maintain a keen understanding of industry trends and analyze brand, product and company’s position.Collaborate with teams to identify opportunities along the user continuum where content could drive increased engagement (i.e. critical conversion points, and drop-off points) to improve content quality and messaging consistency along the user journey.Identifies customers' needs and expectations. Incorporates findings into campaign messaging
QualificationsEducationBachelor's degree or equivalent experience Marketing, communications, or other related field ReqWork Experience4-7 years marketing communications / marketing Req2-4 years Communications or marketing experience in technology related fields PrefSkills and RequirementsContent marketing experience, either at an agency or in-house.Strong project management skill, used to working across teams to implement effective campaigns and drive ROI.Demonstrated experience in content development.Exceptional writing and verbal communications skillsMust be willing to travel up to 10% as needed.Proven ability to translate complex concepts into simple messages for a variety of audiences alongside excellent listening skills.Demonstrated ability to create high quality work in a high volume environment.Self-starter, results-oriented, attention to details, proactive, able to work independently as well as in a team.A working knowledge of major trends in technologies is preferred. Additional related education and / or experience preferred.Strong interpersonal skills, reporting skills, and organizational discipline.Other Requirements : As defined in IEEE Policies, individuals currently serving on an IEEE board or committee are not eligible to apply.
PLEASE NOTE : This position is not budgeted for employer-sponsored immigration support, this includes all persons in F (both CPT and OPT), J, H, L, or O status.
For information on work demands and conditions required for this position, please consult the reference document, "Physical, Mental, and Work Environment Standards for IEEE Positions." This position is classified under Category I - Office Positions.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.===============================================Disclaimer : This job description is proprietary to IEEE. It outlines the general nature and key features performed by various positions that share the same job classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties and qualifications required of all employees assigned to the job. Nothing in this job description restricts management’s right to assign or re-assign duties to this job at any time due to reasonable accommodations or other business reasons.
