What are the responsibilities and job description for the Digital Campaigns Manager (Remote Anywhere in the U.S.) position at Intellect?
About Intellect
Intellect is a leading QMS AI tech platform company specializing in manufacturing and life sciences for over 20 years. Our mission is to empower organizations with AI-driven quality management solutions that enhance efficiency, compliance, and innovation. Through cutting-edge technology, we help companies optimize their processes, reduce risks, and maintain the highest standards in their industries.
Job Overview
Intellect recruiting is seeking a dynamic and results-driven Digital Campaigns Manager to join our marketing team. This role is ideal for a creative strategist with a passion for storytelling, digital marketing, and performance-driven campaigns and will report to the Chief Marketing Officer. You will be responsible for crafting compelling marketing campaigns across email marketing, Google PPC ads, and LinkedIn organic posts to drive engagement, generate leads, and enhance brand awareness. Candidates should have experience using HubSpot.
Key Responsibilities
- Develop and execute multi-channel marketing campaigns focused on customer acquisition and brand awareness.
- Craft high-converting copy for email marketing drip campaigns, Google PPC ads, and LinkedIn organic posts to engage target audiences.
- Optimize campaign messaging based on audience segmentation, A/B testing, and performance analytics.
- Manage campaign calendars, ensuring timely execution and alignment with company goals.
- Collaborate with designers, content creators, and digital marketers to create impactful campaign assets.
- Analyze campaign performance and optimize strategies to maximize ROI.
- Stay up-to-date with industry trends, platform updates, and best practices in digital marketing.
Requirements
- The ideal candidate should be comfortable with both strategy and execution, taking a hands-on approach to campaign management and optimization.
- Experience in building and executing email marketing drip campaigns in HubSpot is highly preferred.
- Proven experience (8 years) in digital marketing, campaign management, or related roles.
- Strong copywriting skills with the ability to craft compelling, persuasive, and conversion-focused messaging.
- Hands-on experience with email marketing platforms (e.g., HubSpot, Marketo, Eloqua), Google Ads, and LinkedIn marketing tools.
- Knowledge of digital advertising, including Google PPC, retargeting, organic and paid social strategies.
- Ability to analyze campaign performance and use data-driven insights to optimize results.
- Excellent project management and organizational skills.
- Experience working in a fast-paced, growth-oriented environment is a plus.
Why Join Intellect?
- Be part of a cutting-edge tech company driving innovation in AI-driven quality management solutions for over 20 years.
- Work in a collaborative and dynamic environment with opportunities for professional growth.
- Competitive salary, benefits, and a chance to make a meaningful impact on the company's success.
If you are a strategic thinker with a passion for digital marketing and a knack for crafting compelling campaigns, we’d love to hear from you! Apply now and help shape the future of growth marketing at Intellect.
Salary : $70,000