What are the responsibilities and job description for the Revenue Operations (RevOps) Platforms Analyst position at Intelligent Demand?
Job Description
Job Description
Description :
The Revenue Operations (“RevOps”) Platforms Analyst is responsible for providing RevOps support to ID's clients to help them maximize the value of their data, tech platforms, and analytics. The Analyst is responsible for implementing the business rules and requirements of integrated revenue programs as outlined by the RevOps Strategy and Integrated Growth Strategy groups, and monitoring and maintaining these technical implementations over time. The Analyst is also responsible for evaluating client data to inform strategy in partnership with RevOps strategists, as well as reporting on program performance and revenue impact for ID programs. The Analyst will also complete other tasks, especially related to MarTech / SalesTech / AdTech platforms and client data analyses, including assessing needs, designing execution plans, and troubleshooting issues or questions that arise. The Analyst will be expected to have deep proficiency in the platforms used most by our agency and clients and an analytical and organized approach.
This role will work heavily within Eloqua and requires expertise in the platform.
As a RevOps Analystt, you'll be excited to spend your days :
- Diving into key marketing and sales platform types – such as Marketing Automation Platforms (MAPs), Customer Relationship Management platforms (CRMs), Sales Engagement Platforms (SEPs), Customer Data Platforms (CDPs), Account Based (AB) platforms, etc.
- Leveraging basics of data and relational databases – including relational table structures, field data types, data hygiene and normalization, etc.
- Implement marketing and sales programs in client systems with accuracy and clarity, document the implementations, and ensure that program reporting metrics can be easily obtained.
- Evaluate RevOps data in spreadsheets, databases, analytics platforms, and visualization platforms to identify patterns, segmentations, risks, opportunities, program impact, and more.
- Assess technical specifications for executing approved integrated revenue programs and identify and communicate concerns, gaps in best practices, or “red flags” to appropriate team members.
- Audit and evaluate advanced strategies related to MAPs, CRMs, SEPs, CDPs, etc – such as scoring, lifecycle, routing / assignment, attribution, sales compensation, and related areas.
- Manage and maintain reports, dashboards, and forecasts that combine data from across the RevOps landscape.
- Champion ID’s strategic point-of-view, production processes, and RevOps disciplines within assigned account teams.
- Participate in technical QA of RevOps deliverables (including those from other RevOps groups, as well as those built by client).
- ID’s point of view on RevOps, revenue growth, and go-to-market strategies.
- Understand, research, and accurately answer complex questions from colleagues and clients regarding RevOps technology, data, or analytics.
Requirements :
What you'll being to the role :
