What are the responsibilities and job description for the Marketing Analyst position at Intelliswift?
Job Title : Marketing Analyst
Location : Lehi, UT
Duration : 12 months
Contract Type : W2 only
Pay Rate : $35.21 / Hour
Project Information
As a Marketing Analyst, you will play a key role in supporting the Team Lead over Measurement Strategy & Planning to develop and execute the Client-on-Clientroadmap, helping our organization leverage the best-in-class tools to accomplish organization goals. Your work will enable hundreds of marketers across the Digital Experience and Digital Media organizations to drive impactful results through data-driven insights and strategic measurement frameworks.
What You'll Do
- Collaborate closely with the Team Lead of Measurement Strategy & Planning to execute the Client-on-Client roadmap, focusing on delivering insights that empower marketing teams across the organization.
- Assist in the creation and maintenance of a measurement roadmap, ensuring alignment with organizational goals and marketing priorities.
- Partner with cross-functional teams to understand business needs and translate them into actionable insights and integrate into the larger roadmap.
- Drive data analysis and reporting to evaluate the performance of marketing initiatives, identify opportunities for optimization, and provide recommendations to improve effectiveness.
- Support the development of dashboards and reports that communicate marketing performance and key insights to stakeholders, including senior leadership.
- Support the implementation of advanced measurement techniques to innovate and elevate Client's marketing strategies.
- Stay updated on industry trends and best practices, bringing forward innovative ideas to enhance client's marketing analytics capabilities.
What You Need to Succeed
Salary : $35