What are the responsibilities and job description for the Social Media Graphic Designer position at Interdependence Public Relations?
Position Overview
Interdependence, a dynamic marketing and public relations agency, is seeking a talented and creative Social Media Graphic Designer to join our team. This role is perfect for a detail-oriented designer passionate about visual storytelling, brand-building, and creating engaging content for social media platforms. The ideal candidate thrives in a fast-paced environment and has a strong portfolio showcasing social media design expertise.
Key Responsibilities
- Design compelling and on-brand visual assets for various social media platforms, including Instagram, TikTok, Facebook, LinkedIn, Twitter, and YouTube.
- Collaborate with the content and strategy teams to conceptualize and execute creative campaigns aligned with client goals and brand guidelines.
- Create custom graphics, animations, GIFs, and short-form videos optimized for social media performance.
- Stay up-to-date with the latest design trends, social media best practices, and platform updates.
- Ensure designs are optimized for mobile-first audiences and adhere to platform-specific requirements.
- Develop templates and style guides for consistent visual identity across client accounts.
- Assist in brainstorming and presenting creative concepts to internal teams and clients.
- Edit and enhance photos and videos for social media use.
- Bachelor’s degree in Graphic Design, Visual Communications, or a related field, or equivalent experience.
- 3 years of professional experience as a graphic designer, with a focus on social media.
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator, After Effects, Premiere Pro) and Canva.
- Knowledge of motion graphics, animation, and video editing.
- Strong understanding of typography, color theory, and layout design principles.
- Familiarity with social media analytics and how design impacts performance.
- Excellent organizational skills with the ability to manage multiple projects and meet deadlines.
- Collaborative mindset with a keen eye for detail and creativity.
- Experience working with clients in marketing, PR, or agency settings is a plus.
- Illustration or digital drawing experience.
- Knowledge of 3D design tools such as Blender or Cinema 4D.
- Understanding of influencer marketing and user-generated content trends.
As part of the hiring process, shortlisted candidates will complete a creative test. This includes designing a set of social media assets and providing a brief explanation of the creative rationale.
Benefits
- Competitive salary and performance-based bonuses.
- Comprehensive health, dental, and vision insurance.
- Paid time off, including holidays and personal days.
- Professional development opportunities and access to design resources.
- Collaborative and inclusive work culture.