What are the responsibilities and job description for the Director, Product Marketing position at Intralinks?
As a leading financial services and healthcare technology company based on revenue, SS&C is headquartered in Windsor, Connecticut, and has 27,000 employees in 35 countries. Some 20,000 financial services and healthcare organizations, from the world's largest companies to small and mid-market firms, rely on SS&C for expertise, scale, and technology.
Job Description
Overview :
Intralinks is searching for an experienced Product Marketing leader to join our global Product Marketing & Strategy team. This person will lead global product marketing activity for our Mergers & Acquisitions (M&A) segment. As a market manager for our M&A business this person will be expected to know our buyers and customers in specific segments such as Corporate Development, Private Equity, and Investment Banking / M&A advisory, including how they make buying decisions and their needs as customers. The Product Marketing leader will back up strategic insights with market evidence and then use that knowledge to drive the development of positioning and messaging that resonates with buyers and empowers our sales channels to be successful. Successful candidates should have a solid working understanding of the value drivers for solutions that support M&A deal use cases and various transaction types.
Day to Day :
- Research and understand market, product, and competitive dynamics and socialize findings and recommendations with Sales, Product Management, and Marketing
- Support content development initiatives including guidance on our content strategy and writing of assets such as blog, video, web demo, web content and social posts.
- Understand and document our buyer and customer journeys for each of our target segments in M&A : the who, what, when and why behind the decisions they make and their value drivers. Then take action to improve marketing, sales, product, services, and customer success.
- Develop product positioning and messaging that resonates with our target buyer personas. Use this messaging to help us drive our global and regional marketing programs.
- Understand the competitive landscape globally—be an expert on our competition and how they are positioned. Communicate relevant information to our sales team.
- Develop a marketing plan for Intralinks' products in conjunction with our marketing team, including key activities to support the acquisition of new customers and the retention of existing customers.
Unless explicitly requested or approached by SS&C Technologies, Inc. or any of its affiliated companies, the company will not accept unsolicited resumes from headhunters, recruitment agencies, or fee-based recruitment services.
SS&C offers excellent benefits including health, dental, 401k plan, tuition and professional development reimbursement plan.
SS&C Technologies is an Equal Employment Opportunity employer and does not discriminate against any applicant for employment or employee on the basis of race, color, religious creed, gender, age, marital status, sexual orientation, national origin, disability, veteran status or any other classification protected by applicable discrimination laws.
Salary is determined by various factors including, but not limited to, relevant work experience, job related knowledge, skills, abilities, business needs, and geographic regions.
NY : Salary range for the position : 150000 USD to 170000 USD.
Salary : $150,000 - $170,000
