Demo

Senior Creative Strategist

Invisible North
New York, NY Full Time
POSTED ON 4/4/2025
AVAILABLE BEFORE 5/3/2025

Founded in 2012, Invisible North is a female-owned creative marketing agency headquartered in NYC with global reach. We are a team of culturally fluent strategists, creatives, designers and producers pushing the limits of possibility. Together we champion creativity and build thoughtful experiences and content that solve business problems and bring brands to life.

Qualifications, skills, and all relevant experience needed for this role can be found in the full description below.

We are seeking a Senior Creative Strategist to join our team who is primarily a conceptual storyteller, grounded in strategy, with a background in experiential and campaign work. The role of the Senior Creative Strategist is to lead the team in solving stated briefs tactically, creatively, and empathically. They will act as a key shepherd through the Invisible North process; defining the core challenge, discovering rich and relevant insights and their related opportunities, designing strategic recommendations, developing actionable solutions, and deploying for immediate significance and long-term sustainability. Though channel-agnostic through much of this process, the Strategist should have a strong ability to apply this process to Brand, Culture, Digital, Partnership, and Product marketing challenges creatively.

Additionally, this role will positively contribute to making Invisible North’s culture an envy of the industry, a studio that turns out jaw dropping creative and design and does so by upholding an inclusive, flexible and giving work environment.

While our main office is located in DUMBO Brooklyn, we work as a distributed team with members reaching from Maine to LA, and everywhere in between. This position is full-time remote or hybrid (NYC), and should expect to work on ET hours.

Roles Responsibilities

  • Concept and develop empathic strategic platforms creative concepts to drive our clients’ businesses
  • Create innovative and effective solutions that are both brand-appropriate and up to the standard of excellence Invisible North has established
  • Lead the team to communicate ideas to clients through pitches and proposals
  • Effectively implement strategic frameworks into project workflows
  • Keenly understand the various ways to measure the impact of experiential activations
  • Lead creative briefs, program recommendations, and strategic proposals, while remaining engaged with the creative development process to ensure deliverables are on strategy, within budget and timing parameters
  • Effectively communicate ideas to internal teams, overseeing and contributing to deck creation ensuring delivery against the objectives
  • Expand the network of clients, partners, and collaborators who are engaged with Invisible North
  • Lead, participate in and contribute to group insight, ideation, and iteration sessions
  • Flexible across a wide array of clients - beauty, fashion, luxury, consumer goods, tech, fitness, media, crypto etc.
  • Mentor and lead less senior members of the strategy team, giving them appropriate feedback when necessary
  • Work alongside new and returning freelancers and make them feel comfortable / integrated into the team
  • Successfully manage the strategy implementation from initial concept through execution
  • Communicate to CD if allotted strategy resources need amended

Skills Qualifications

  • Must have a minimum 3-5 years of experience in creative strategy, with clear take-down into interactive (IRL & IVL) activations (large or small, internal or external, experiential or digital)
  • Extremely organized & excellent time management
  • Able to successfully work remotely during EST hours, or from our NYC office if desired
  • Able to travel to project locations and the IN Office as needed
  • Availability to work occasional weekends and evenings as needed for specific projects (and to be made up with compensatory time off)
  • Compensation

    Full-time salary : $100,000 - $120,00 yr

  • This is not a guarantee of compensation or salary, the final offer amount may vary based on factors including but not limited to experience and geographic location.
  • Benefits

  • Unlimited Paid Time Off (PTO)
  • Paid parental leave
  • Premium medical, dental and vision plans
  • 401(K) savings plan with match among other benefits
  • Our Health Benefits Program includes 24 / 7 virtual care, Flexible Spending Accounts, and online mental health therapy
  • Commuter benefits, long-term disability insurance, life and AD&D insurance and supplemental life insurance
  • A flexible remote / hybrid working model, with open access to IN’s Brooklyn office (DUMBO)
  • Half-day Summer Fridays
  • Company sponsored internal events, workshops, summits, and learning & development
  • At IN, we acknowledge that in order to be a forward-thinking, culture-led agency, we must actively foster and uplift a multitude of perspectives, backgrounds, and ways of thinking within our team. We seek to work with those who are a culture add, not just a culture fit. We believe that the best ideas come from authenticity and that the unique passions, identities, and points of view of our team are what make us All IN.

    IN is WBENC certified.

    To apply, please submit your resume to jobs@invisiblenorth.com and indicate Senior Creative Strategist in the subject heading. A portfolio is required.

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    Salary : $12,000 - $100,000

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