Communication Consultant

The Iowa Primary Care Association is hiring a Communications Consultant in the Des Moines area.

PURPOSE OF POSITION

As part of the Engagement team, the Communications Consultant will drive communications work relative to the strategic direction and positioning of the Iowa Primary Care Association, INConcertCare, and IowaHealth and member community health centers. This individual is responsible for the planning, development and implementation of all communications, marketing, and public relations activities.

ESSENTIAL DUTIES AND RESPONSIBILITIES

Communications

• Collaborates with Senior Director of Engagement and Engagement Team to develop and execute annual communications plan to achieve network’s strategic goals and objectives
• Collaborates and builds strong relationships with community health center and internal staff to develop content that effectively demonstrates and tells the story of community health centers and our three organizations
• Collaborates with team members to develop external messaging and strategic communications to support our initiatives
• Develops and executes strategic utilization of social media and website to promote community health centers and the network
• Supports alignment of messaging and branding across teams and the organization
• Develops content and maintains websites, social media, and other e-communications

Branding

• Supports brand development and awareness strategies, serves as the brand champion
• Collaborates to develop, launch, and maintain marketing and strategic communications plan to support network brand
• Develops and coordinates review of communications materials
• Provides graphic design assistance

Patient Engagement

• Collaborates with all business units to develop patient engagement materials that elevate the voices of community health centers patients, staff, and the patients they serve
• Develops meaningful communications that address the unique needs of community health centers and supports our vision of “health equity for all”
• Collaborates with Engagement Team to educate, advise, strategize, and guide staff regarding any communication, project, or initiative and how to infuse a health equity lens

Event Management

• Collaborates and supports planning of the Iowa Community Health Conference and coordination with contracted event planners and internal team
• Collaborates with Senior Director of Engagement, Policy Analyst, and Program Manager with planning of communications, advocacy, or outreach events including Day on the Hill, etc.
• Supports Iowa PCA Communications and Engagement Committee meetings
• Fosters relationships with annual sponsors

Expected Values and Behaviors:

The person in this position will be expected to model our workplace values which are:

• Collaborative – We are one team. Celebrate success together. Learn from failure together. Willing to embrace change and responsive to each other. We can and should depend on each other. Share your work and ask questions. Offer to help, offer to learn, and offer solutions to problems.
• Accountable – We work for health centers and we work with each other. Tell the truth, keep your word, listen, and make it better. Expect excellence from yourself and others.
• Respectful – Approach every interaction with thoughts of equity, inclusion, and humility. We are one organization, and we are many people. We understand our differences and are better for it. Welcome feedback of all kinds. We are all learning something.
• Deliberate – Always understand the problem before trying to solve it. Nothing should be done without a purpose. Unite around common goals, visions, and strategies.
• Proactive – We seek opportunities to learn and prepare for future challenges. Everyone is responsible, expected and empowered to prepare us for the future. Train and plan for what comes next and who comes after us.
• Transformative – We empower systems change with a lens of excellent healthcare, health equity and compassion. Or health centers lead the way; we will clear the way. Adapt to changing circumstances and improve through adversity.

Education and/or Experience

• A Bachelor’s degree Communications, Public Relations, Journalism or Marketing or a related healthcare certification and experience in an equivalent role.
• 2-5 years of relevant communications experience.
• Excellent written and oral communication skills.
• Ability to craft compelling messages and stories that resonate with target audiences.
• Strong collaborative and consultative skills; ability to cultivate productive working relationships
• Demonstrated ability to produce work with a high degree of accuracy under minimal supervision in a team-based environment
• Demonstrates exceptional attention to detail, accuracy, and quality of deliverables
• Excellent written and oral communication skills and strong proofreading and editing skills
• Strong follow-up skills, able to move a project from start to completion
• Proficiency in various media platforms, both traditional and digital.

Work schedule and Travel

This position is required to be on-site at least two days per work week. Some travel to community health centers and partners is required via vehicle or to conferences via air travel.

VISION & MISSION

The Iowa Primary Care Association’s (PCA’s) vision is Health Equity for All. Our mission is Enhancing community health centers’ capacity to care. All employees of the Iowa PCA are expected to represent the company vision and mission.