What are the responsibilities and job description for the Creative Director, Copy (Health) position at IPG DXTRA?
Creative Director, Copy (Health)New York, NYWeber Shandwick is looking for a dynamic Creative Director with a focus on social campaigns and earned first creative ideas in the health and wellness category. This candidate is a highly conceptual and strategic thinker with a strong repertoire of storytelling skills, agnostic of platform. Big ideas that drive conversation and coverage must be at the core of the work. The Creative Director must have excellent presentation and client-facing skills along with the ability to juggle multiple projects at once. They are the ultimate collaborator - comfortable working within fluid team structures, from running the behind the scenes on big ideas to managing and mentoring the work of assigned junior talent. This candidate will be responsible for developing earned campaign ideas and social and content led activations for a range of clients, channels, and creative platforms. They will contribute to new business efforts as well as ongoing client work.PRIMARY RESPONSIBILITIESIdeate and execute earned and social first creative activations in the health and wellness spaceCreatively interpret strategy vision of client's businessLiaise with client teams to ensure alignment with client objectivesEstablish and set quality standards for the creative teamCollaborate and concept across integrated teams and platformsFoster a culture of creative innovation, excellence, and accountabilityMentor staff, receive and provide constructive feedbackRemain current, sharing industry best practices, trends, and techniques
BASIC REQUIREMENTS10 years' experience in Creative Director role on the agency sideExperience in big ideas, brand activations, scripts, social content, and creative writingExperience delivering creative campaigns for PR (earned, owned and paid strategies)Experience in digital (social, content, video, media, influencer)A love and respect for true collaboration between teams, from concept to completion
The Weber Shandwick Collective recognizes that your health and wellbeing are a priority. This is why we offer a full suite of benefits including : MedicalDentalVision401k (with employer match)Tuition ReimbursementJuice Money - $60 monthly reimbursement to be used towards purchases that nourish your health, mind, body, and soulMyDays - Flexible holiday schedulesShort-Term DisabilityPaid Employee Family LeaveFamily Building Benefit
NYC Salary range : $150,000 - $195,000Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current / former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee's / applicant's background, pertinent experience, and qualifications.Weber Shandwick is proud to be an Equal Opportunity / Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.#LI-KG1We makeour careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at JobAppAccommodation@ipgdxtra.com. This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered.
Salary : $150,000 - $195,000
