What are the responsibilities and job description for the Senior Content Strategist position at IPG DXTRA?
Senior Editor, Brand - New York
We are seeking a dynamic and motivated writer, editor, and content strategist to work with a team of graphic designers, social media managers, and integrated media specialists on behalf of our major Consumer clients.
This person will work with internal team members and clients to determine client objectives and develop and activate a comprehensive, multi-channel content strategy to meet those goals. An ideal candidate will have a passion for telling strategic and creative stories on deadline, be familiar with digital storytelling across earned, owned, and paid media - subject matter expertise in Lifestyle is preferred.
The Ideal Candidate Would Have :
- 5-7 years of editorial experience at an agency, media or online publishing company
- A proven track record of working under daily, weekly, and monthly deadlines
- Excellent editing, writing, and grammatical skills
- A keen sense of news value and editorial judgment, especially in the Consumer Goods beat
- Subject matter expertise in the Consumer Goods industry is a preferred
- Experience writing, reporting and interviewing
- Ability to develop content strategies, including setting goals, determining audiences, performing research and competitor audits, choosing channels, and developing editorial calendars
- Ability to develop creative story ideas and an eagerness to execute them
- Be able to write sharp, engaging copy on a variety of Consumer Goods topics, in a variety of voices for different audiences and in a variety of content types
- Knowledge of multimedia storytelling
- A clear ability to work autonomously, with solid decision-making skills and the ability to identify concerns and issues
- Can communicate effectively with clients and internal team members
- Can demonstrate a thorough understanding of web publishing from site structure to overseeing asset management; from editing copy to producing content on publishing platforms (WordPress, Expression Engine, etc.).
What You Will Do :
The Weber Shandwick Collective recognizes that your health and wellbeing are a priority. This is why we offer a full suite of benefits including :
NYC Salary range : $80,000 - $110,000
Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current / former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee's / applicant's background, pertinent experience, and qualifications.
Weber Shandwick is proud to be an Equal Opportunity / Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.
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Salary : $80,000 - $110,000
