What are the responsibilities and job description for the Associate Director, CRM Strategy position at IPG Health?
Job Description
About the Job
Craft innovative customer relationship management strategies as an Associate Director of CRM Strategy, driving business growth through data-driven insights and personalized experiences. Embodying an EDI mindset, you will develop and execute targeted campaigns across channels, collaborating with cross-functional teams to align with business objectives. With a pulse on industry trends, you'll optimize customer engagement and inform brand decisions.
A Day in the Life
- Fill strategic gaps across multiple accounts, developing comprehensive CRM deliverables.
- Collaborate with agency stakeholders, presenting innovative ideas to clients.
- Build strong relationships with engagement strategists, planners and account services leads.
- Create and present CRM deliverables, incorporating client feedback.
- Develop compelling narratives aligning business needs, deliverables and solutions.
- Stay updated on trends, leveraging AI platforms to enhance strategic deliverables and lead generation tactics.
What You Will Need
- Bachelor's degree in Marketing, Communications or related field; 5 years CRM experience and pharma background preferred.
- Advanced understanding of brand goals, objectives and regulatory requirements (CAN-SPAM, CCPA, GDPR).
- Proactive, dynamic and entrepreneurial mindset with strong organizational and time management skills.
- Excellent presentation, client service and collaboration skills.
- Ability to task-switch, manage concurrent projects and prioritize deadlines.
- Leadership skills, fostering cooperative environments and talent development.
Our Global Benefits
- My Time Off (MTO) - our flexible approach to time off that allows you to take the time you need and enjoy it!
- Career Progression - we offer personalized development opportunities and clear career pathways.
- Health and wellbeing programs that provide you access to different services and offerings to prioritize your health.
- Company Savings Plans to help you plan for the future.
- Parental Leave benefits for all new parents.
Salary
$120,000.00 - $160,000.00
The salary range for this position is noted within this job posting. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee's/applicant's background, pertinent experience, and qualifications.
About the Agency
https://www.fcbhealthny.com/
Part of the IPG Health network, FCB Health New York is a full-service agency with more than 40 years of experience marketing to healthcare professionals, patients and consumers. As a creative collective that believes in a never finished process with a passion for growth, driving business forward is in the agency's DNA. With a client roster comprised of top brands both big and small, FCB Health New York is constantly innovating and creating highly effective solutions that accelerate their impact on the world. The agency has earned a steady stream of industry accolades year after year from Cannes Lions to Clio Health, to the Manny Awards.
For U.S. Job Seekers
It is the policy of IPG Health and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F.
Salary : $120,000 - $160,000
