What are the responsibilities and job description for the VP, Management Director- A23 position at IPG Health?
Job Description
JOB SUMMARY
The VP, Management Director (VP-MD) is responsible for the overall management of assigned account or line of business. The VP-MD represents the Agency's senior management on a day-to-day basis with the Client and within the Agency. The VP-MD's role includes overseeing the development of business/marketing strategy, process/communications management and people/relationship building.
ESSENTIAL FUNCTIONS
Business Development
Identify opportunities to grow existing business and actively participate in new business pitches. Oversee the development of business/marketing strategy for client(s).
Account Management Strategy
Consistently make decisions by focusing on what's right for the agency; demonstrates maturity, ethics, integrity and fiscal responsibility
Team Development
Provide strong focus on managing labor. Manage development needs of team members to maximize learning and productivity while minimizing turnover.
JOB DUTIES & RESPONSIBILITIES
* On average, oversees client business with revenue(s) up to $7MM.
* Lead the team (or multiple teams) on strategic/business development and tactical implementation.
* Develop and maintain strong client relations with all levels of client management as appropriate with focus on day-to-day managers
* Identify and resolves client conflicts quickly and efficiently.
* Proactively challenges and addresses client needs for long-term, future (i.e., beyond current/next sales period).
* Identify and cultivate new business opportunities for agency.
* Possess an intimate knowledge of the category markets to which their brands belong.
* Thoroughly understand the brands, their strategic/relevant histories, and performance Appropriately interpret market research data.
* Analyze and extract pertinent findings/issues from all available marketing data.
* Ensure that all agency efforts and creative campaigns are in the best interest of building the brand; Lead creative and account teams in the development of breakthrough creative..
* Thoroughly understand the brand positioning and the long-term brand vision.
* Ensure all strategies, creative, and tactics developed support the brand positioning.
* Coordinate and prioritize activities among accounts.
* Set overall goals and timing.
* Train, develop, and appropriately delegate to account team.
* Encourage and provide growth and development to team members.
* Serve as key contact for senior most product managers
* Develop and manage staffing plan to ensure appropriate resource allocation and utilization.
* Conducts performance reviews on staff.
* Provides accurate and realistic forecasts for the group.
* Routinely monitors financial performance of accounts to maximize income generation.
* Oversee contract development and overall budget development and approval.
* Liaise with internal senior managers, scientific services, finance, etc. to ensure optimal client satisfaction, business development, and income potential.
EDUCATION
Bachelors
LICENSES & CERTIFICATIONS
N/A
EXPERIENCE
10 years Relevant Industry Experience
1 year Category Experience
4 years Supervisory Experience
KNOWLEDGE & SKILLS
Microsoft Office
Proficiency in Microsoft Word, Excel, PowerPoint
COMPETENCIES
Communication
Is attentive and shows interest in the subject; Expresses ideas clearly and accurately
Strategic Thinking
Emphasizes the broader, longer term vision and values as a means of guiding decisions and actions
Presentation
Ability to establish an effective demeanor and communication to influence one's point of view
For U.S. Job Seekers It is the policy of IPG Health and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F.
Salary
$150,000 to $190,000 annually
The salary range for this position is noted within this job posting. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee's/applicant's background, pertinent experience, and qualifications.
About the Agency
https://www.area23hc.com/
Part of the IPG Health network, AREA 23 is a full-service agency focused on pushing creativity and invention in healthcare marketing to new heights. Its "What If" way of working provides a framework for breakthrough ideas that truly drive innovation and keep clients ahead of industry trends. AREA 23 has been consistently recognized with the highest industry awards and honors including three Grands Prix at Cannes Lions and "Healthcare Agency of the Year" at Cannes Lions in 2017, 2020/2021 and 2022, and "Global Health Agency of the Year" and "Global Pharma Agency of the Year" at the 2022 London International Awards. The agency was also recognized as the #1 most creative agency in the world on The Drum's 2023 World Creative Rankings - the first time a healthcare agency has secured the top spot in the U.S. and global leaderboards.
For U.S. Job Seekers
It is the policy of IPG Health and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F.
Salary : $150,000 - $190,000
