What are the responsibilities and job description for the Marketing and Events Coordinator position at ISS - Intelligent Security Systems?
At ISS (Intelligent Security Systems), we redefine security with cutting-edge AI-driven technology. As a trailblazer in video intelligence and analytics, our advanced solutions deliver unparalleled surveillance and control across diverse sectors. Our portfolio, featuring over 30 patents and trademarks, includes the revolutionary SecurOS® Video Intelligence Platform, which integrates AI-powered modules for cutting real-time edge analytics, data analysis, and decision management.
Objectives of this role
- Assist in developing and implementing the company’s brand strategy
- Ensure that all marketing efforts serve immediate and long-term business goals by identifying and executing improvements for processes and lead generation
- Facilitate the handling and tracking of leads throughout the entire sales process within our CRM
- Prepare marketing activity reports and metrics for program success
- Oversee, in person, the planning and execution of at least six 1,000-person events a year.
- Uphold the company’s mission and vision with every event
- Own every aspect of an event, from venue choice to success metrics
- Log and track all event leads in the CRM
- Keep budgets and timelines under control at all times
- Comply with all national and local regulations
Responsibilities
- Support the marketing director in establishing and evaluating marketing strategy
- Communicate campaign objectives, timelines, and deliverables to sales team, and provide instructions for usage and promotion
- Plan meetings, events, conferences, and trade shows by identifying requirements, establishing contacts, developing schedules and assignments, and coordinating mailing lists
- Maintain inventory of sales support materials, ensuring all are current and accurate, and coordinate the creation of new materials when necessary
- Continually seek new sources of prospective customer data and provide recommendations to sales and marketing leadership
- Work with partners to coordinate various co-marketing campaigns and track their success throughout the duration of the campaign
- Develop a complete understanding of the requirements for every event
- Research vendors and make selections based on their creativity, quality, and cost
- Book venues, schedule guests, draft and finalize contracts, and lock down day-of logistics
- Develop content for event materials and work with graphic designer to produce
- Hire personnel as needed across all functions of an event (ex: registration, setup, catering, audio/visual)
- Handle day-to-day administration of events and programs, including order placements, BEO reviews, vendor monitoring, travel planning, restaurant reservations, attendee participation, registration counts, RSVP tracking, and issues resolution
Required skills and qualifications
- Experience in marketing coordination or similar role
- Experience in event planning or event coordination in a corporate environment
- Proven track record of creative, successful events
- Knowledge of traditional and digital marketing, content marketing, and social media marketing
- Experience working with colleagues in graphic design, sales, marketing, and communications
- Excellent organizational, communication, negotiating, and multitasking skills
- Ability to remain calm under pressure and maintain a customer-service mindset
Preferred skills and qualifications
- Bachelor’s degree (or equivalent) in marketing, advertising, or communications
- Familiarity with content management systems (CMS) and customer relationship management (CRM) tools
- Established relationships with vendors
- Experience in managing budgets and tracking expenses
- Advanced knowledge of PowerPoint, Acrobat, Excel, and Microsoft Dynamics
Salary: $50K | Remote work available in Utah, Georgia, and Florida (North Orlando area)
Salary : $50,000