Associate Director, HCP Marketing - Icotrokinra

Johnson & Johnson Innovative Medicine is currently recruiting for an Associate Director, HCP Marketing - Icotrokinra, located in Horsham, PA.

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The Associate Director, HCP Marketing is a core member of the brand team accountable for developing and implementing the launch strategy for Icotrokinra in Plaque Psoriasis (PsO). This position reports to the Group Product Director, Icotrokinra HCP Marketing, Dermatology.

Key Responsibilities :

Find opportunities where primary care serves as a disproportionate key stakeholder in PsO treatment initiation and develop a growth strategy that supports treatment earlier in a patient’s PsO journey

Customize brand messaging and lead the development of market expansion tactics that could include personal, non-personal, and medical education tactics

Participate and actively provide inputs to cross-functional partners as it relates to launch strategy & tactical implementation, including but not limited to, Sales, Medical Affairs, Learning Excellence, Global, Insights, etc.

Shape and participate in advisory boards, congresses and attend scientific sessions where needed.

Manage associated AOR and agency partners, ensuring shared accountability to the brand strategy, rigor in marketing excellence, and exceptional execution of key tactics and deliverables.

Qualifications

Education :

• Bachelor's degree required. MBA is preferred.

Experience and Skills :

Required :

A minimum of 5 years of business experience with successful track record in Marketing, Sales, Sales Learning & Development or related fields

Solid analytical & critical thinking with demonstrated ability to translate data into actionable tactics to deliver on business objectives

Capable of leading within a matrix environment & influencing without authority

Excellent communication & project management skills

Track record of demonstrating passion and perseverance for long-term & meaningful goals

Preferred :

Previous PCP marketing or sales experience would be advantageous

Previous immunology experience is an asset

Other :

Johnson & Johnson is an Affirmative Action and Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability.

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