What are the responsibilities and job description for the Social Media Marketing Specialist (Temporary, Foot-in-Door) position at J. Kent Staffing?
Pay: $26.44 - $31.25/hour
Overview: Our client, a nonprofit organization in Cherry Creek, is seeking a temporary (strong potential foot-in-door) Social Media and Marketing Specialist. Someone successful in this position will be analytical, data-driven mindset, highly organized, and excited about social media! This position also requires someone with prior experience using Sprout Social. This position reports to the President & CEO. The department includes two remote staff - looking to add 2-3 more onsite staff to the PR/MarCom team!
Schedule:
- Monday – Friday between the hours of 9:00 AM – 6:00 PM (1-hour unpaid meal break) – optional work from home Fridays
- Assignment Length: 3-months with the potential to extend/potential foot-in-door
Duties:
- Using the 12-month rolling calendar, create multi-year social media calendar “holds” in Sprout Social and update weekly as appropriate
- With input and approval from key stakeholders, create and ensure there is always two months’ of approved daily social media posts in advance in Sprout Social Calendar
- Create and organize thirty human interest social media posts as a stopgap for days we do not have posts (e.g. a deadline is moved to a later time) in Sprout Queue
- Create updates from Meltwater to inform daily trending social media posts and circulate to the executive Team
- Ensure every social media posts has complete and accurate tags, assigned a campaign, external hashtags and external handles in Sprout Social Calendar
- Using simple emojis or prepared replies, respond to comments and certain engagements daily flagging any questionable external posts to key executives in real time in Sprout Social Smart Inbox
- Review DMs daily through Sprout Social and using simple emojis or autoreplies, respond while also flagging any questionable DMs to key executives in real time
- Pull year-to-date and multi-year-on-year reports from Sprout Social and send to key stakeholders each month, quarter and year
- Pull PR/MarCom reports with data such as # of posts, engagement growth statistics, engagement response rate and timing, DM response rate and timing, colleague comparables
- Ensure Facebook & Instagram Fundraising is turned on and track monthly donations with Development and Data
- Provide input into the annual budget for social media and track bi-monthly variance reports
- Manage photo submissions for social media content and with support from development and data, for constituent onboarding and retention
- With support from key stakeholders, ensure that Event, Program and Campaign photos are in the idrive with appropriate folder and filing name protocols with approvals
- Assist to obtain the intellectual property of certain photos (either free or paid for) and ensure the receipt and ownership documentation is filed and captured accurately and timely
- Create fun polls, contests, and other engagement posts for evergreen posts
- Using vast video library as well as ongoing events and daily work, create sizzle reels and short form videos for social media
- Timely and accurate updating of web pages and google analytic reporting for the pages
- Assist to create and launch the “Awards” landing page
- Occasional website copy for other landing pages
- Assist the President & CEO and other key stakeholders to harmonize communication across press, internet, print, eblasts and social media
- Assisting with fundraising events including tribute video cross-training
- Other duties as appropriate
Requirements:
- Bachelor’s degree in PR, Marketing, Communication, or equivalent years of working experience in a related role required
- 2-3 years' experience in a similar role managing social media accounts
- Highly proficient in MS Office Suite, especially Excel
- Proficient in using Sprout Social
- Understanding of PR marketing concepts
- Strong writing, proofing, and copy-editing skills
- Knowledge in the follow areas is highly desired
- Press platforms such as Meltwater, Cision, and Canva
- E-blast, social media, and website analytics platforms and KPIs
- WordPress, MailChimp, and CRM software
- Copywriting for web content and/or magazine publications
- Highly detail oriented and organized
- Passion for mission driven work/interest in nonprofit, disability, and/or social justice work
Dress Code: Business casual – no jeans
Parking: Free onsite parking garage
J. Kent Staffing is an Equal Opportunity Employer.
Salary : $26 - $31