What are the responsibilities and job description for the Digital Media Marketing Specialist Job at Jack Schroeder and Associates, LLC in position at Jack Schroeder and Associates, LLC?
Digital Media Marketing SpecialistJack Schroeder and Associates, LLCGreen Bay, WI or Fort Myers, FLAbout Us : At Jack Schroeder and Associates (JSA), we take pride in fostering a supportive environment where our employees' dedication directly impacts the exceptional service we provide to our partners. For over 50 years, we've stood out as a brokerage that goes above and beyond to support our agents. With an unmatched back-office support system, advanced technology, and a dedicated team, we make doing business easy and efficient.This role focuses on driving engagement and brand visibility through strategic digital campaigns and compelling content creation. You will work closely with the marketing team to create compelling campaigns that attract and engage our target audience, driving brand awareness, customer engagement, and business growth.Primary Responsibilities : Social Media Management : Create and execute engaging social media content for platforms like Facebook, Instagram, Twitter, LinkedIn, etc. Develop creative posts, graphics, videos, and stories that align with the company’s marketing strategy.Graphic Design & Visual Content : Design graphics, infographics, and other visual assets for both digital and print campaigns. Ensure all content is visually appealing, on-brand, and optimized for each platform.SEO & Content Optimization : Optimize digital content for SEO, ensuring content ranks well on search engines and drives organic traffic to the website.Brand Consistency : Maintain brand consistency across all content and ensure it aligns with the company’s voice, mission, and values.Campaign Collaboration : Work with the marketing team to create content for marketing campaigns, product launches, promotions, and other business initiatives.Content Calendar Management : Develop and maintain a content calendar to ensure timely delivery of content across platforms, meeting deadlines for various marketing initiatives.Performance Analysis : Monitor and report on campaign performance metrics to ensure continuous improvement.Trend Awareness : Stay updated on the latest content trends, social media features, and industry news to keep content fresh, relevant, and engaging.Video Content Creation : Produce high-quality video content, including scripting, shooting, and editing, to align with marketing strategies.Perks and Benefits for Full-time Employees : Competitive salary tailored to your experienceFully company-funded healthcare coverage (medical, dental, and vision) for full-time employeesComplimentary life insurance, identity theft protection, and a 401(k) plan with matching contributionsAccess to an Employee Assistance Program for added supportOptional voluntary benefits for extra peace of mindHalf-day Fridays from January through September, with full-day pay, to support work-life balancePaid company holidaysImmediate access to paid time off, including sick leaveOpportunities for professional development to grow your skills and advance your careerQualifications, Skills & Abilities : Education : Bachelor’s degree in marketing, communications, graphic design, or a related field.Experience : 3 years’ experience working in an internal Marketing & Communications team; preferred.Proven experience in social media management and digital advertising.Strong skills in video production and editing software (e.g., Adobe Premiere, Final Cut Pro).Proficiency in graphic design tools (e.g., Adobe Photoshop, Illustrator).Knowledge of current marketing trends and analytics platforms (e.g., Google Analytics, Meta Business Suite).Excellent communication and project management skills.Must be available / open to travel.PORTFOLIO : A portfolio showcasing a diverse range of content creation across digital, print, and social media (blogs, social posts, graphics, videos, etc.) will be requested during the application process.#J-18808-Ljbffr