Product Marketing Manager (Remote within the US)

Product Marketing Manager (Remote within the US) CapabilitiesDigital and DataOffice SetupRemoteJob ID : #23069At Jacobs, we're challenging today to reinvent tomorrow by solving the world's most critical problems for thriving cities, resilient environments, mission-critical outcomes, operational advancement, scientific discovery, and cutting-edge manufacturing, turning abstract ideas into realities that transform the world for good.Your impactStreetLight pioneered the use of Big Data analytics to shed light on how people, goods, and services move, empowering smarter, data-driven transportation decisions. The company applies proprietary machine-learning algorithms and data processing resources to measure travel patterns of vehicles, bicycles, and pedestrians that enable complex transportation problem-solving using analytics available on the SaaS platform, StreetLight InSight. Acquired by Jacobs as a subsidiary in February 2022, StreetLight continues to provide innovative digital solutions to help communities reduce congestion, improve safe and equitable transportation, and maximize the positive impact of infrastructure investment. StreetLight joined Jacobs, whose global scale accelerates the adoption of Big Data to inform infrastructure at this pivotal time for funding, climate, and society. StreetLight and Jacobs are committed to deploying our deep domain knowledge and digital solutions to help communities make well-informed, data-driven investments in infrastructure.Position Overview : StreetLight is seeking a driven Product Marketing Manager to join the Product Marketing team, where you will play a crucial role in working across the full product lifecycle , from helping drive launches to growing product adoption post-launch . This role will own leading the product marketing GTM efforts for one of our product lines — focused on bringing new products to market, expanding product reach, and driving revenue. Your work will encompass the following responsibilities : messaging, go-to-market strategy for product launches, customer insight, sales enablement, and competitive intelligence.Location : Remote in the United States. The role will report to a manager based in San Francisco, CA.Responsibilities : Define and execute product marketing strategies to drive growth and increase revenue for StreetLight’s products.Manage new product launch efforts including owning GTM plans, end-to-end project management, and the development of core content to support the launch objectives.Create effective messaging and positioning for StreetLight products, including audience-relevant product narratives that clearly communicate value proposition.Collaborate extensively within the Marketing team and with key stakeholders on the Product, Market Development, Sales, and Data Science teams to bring our products to market.Enable the sales teams with training and marketing materials to understand the value of our products and competitive solutions and empower them to communicate effectively across a range of use cases.Develop compelling high-impact customer-facing content, including anything from website updates to pitch decks to webinars to one-page flyers, that clearly communicate value.Conduct ongoing research to be the expert on our buyer personas, their value system, and their decision criteria.Serve as a subject matter expert for the industry and competitive environment to influence product development and continually assess our product marketing strategy to meet market and customer needs.Minimum Requirements : 5 years in Product Marketing or a related role.Track record of successful product marketing experience, with a focus on defining and driving go-to-market strategies, expanding product reach, and driving revenue.Excellent communication skills, including written, verbal, and presentation skills, and the ability to engage and influence diverse stakeholders such as sales teams, executives, customers, and cross-functional partners.Experience leading cross-functional collaboration and end-to-end project management, including the ability to lead multiple projects at a time and prioritize high-impact activities.Comfortable presenting succinctly to senior executive management, large audiences, and technical practitioners.Proven track record of creating customer-facing content that aligns to buying stages and increases conversion rates and compelling presentations and collateral.Self-starter that thrives in a fast-paced environment impacted by the evolving needs of a dynamic transportation industry and enjoys problem-solving.Strong strategic and analytical skills, with the ability to synthesize complex data and deliver clear, actionable insights.Experience with the Microsoft Suite (PowerPoint, Excel) is a must.Open, honest, direct, and respectful communicator, a collaborative team player that knows how to work with others to get things done in a positive manner.Preferred Qualifications : Experience with enterprise software or data products.Experience and / or knowledge in transportation planning, urban planning, or transportation operations is a plus.Experience working directly with sales teams is a plus.Jacobs’ health and welfare benefits are designed to invest in you and in the things you care about. Your health, your well-being, your security, and your future. Eligible employees and their dependents may elect medical, dental, vision, and basic life insurance. Employees are able to enroll in our company’s 401k plan, and, if eligible, a deferred compensation plan and Executive Deferral Plan. Employees will also receive 17 days of vacation per year, seven paid holidays, plus floating holidays and caregiver leave. Hired applicants will be able to purchase company stock and have the opportunity to receive a performance discretionary bonus.The base salary range for this position is $140,000.00 to $160,000.00. This range reflects the minimum and maximum target for new hire salaries for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training.All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status.#J-18808-Ljbffr

Salary : $140,000 - $160,000