Jr. Digital Marketing Specialist

Position Overview:

Join our dynamic and growing marketing agency as a Digital Marketing Specialist, where you'll dive into an exciting career in digital marketing. We specialize in the cannabis industry, nonprofits, e-commerce, professional services, and telehealth. This entry-level position is ideal for recent graduates with a passion for digital marketing, offering the opportunity to grow alongside a team dedicated to delivering bold ideas and measurable results for our diverse roster of clients.

What You'll Do:

• Social Media Management: Oversee daily operations of client social media channels, ensuring timely and accurate posting of scheduled content.
• Creative Collaboration: Partner with our Social Media Specialist to design, write, and schedule engaging social media posts and stories.
• Community Engagement: Monitor social media activity, respond to direct messages, and engage with audiences to build strong online communities for our clients.
• Campaign Optimization: Develop and optimize social media campaigns by researching and implementing effective hashtags, keywords, and sharing strategies.
• Paid Social Campaigns: Set up, optimize, and track paid social media campaigns, analyzing performance to ensure optimal results.
• Performance Tracking: Monitor, measure, and report on social media and digital campaign performance, providing insights to improve future efforts.
• Content Management: Upload and optimize blog content for SEO on WordPress, ensuring it aligns with the latest digital marketing trends.
• Website Maintenance: Assist with content and image updates on WordPress websites, including plugin updates and general maintenance.
• Google Ads: Write compelling copy and launch Google Ads campaigns, targeting specific audiences for maximum impact.

What We’re Looking For:

• Education: Recent graduates with a bachelor's degree in Marketing, Communications, Digital Marketing, or a related field.
• Skills: Strong multitasking abilities, a quick learner, and the ability to thrive in a fast-paced environment. A keen eye for detail, creative thinking, and the capacity to take direction well. Strong content writing skills.
• Passion: A genuine interest in digital marketing, social media, and content creation, with a desire to make an impact in a rapidly evolving industry.
• Experience: Understanding of social media including Instagram, Facebook, LinkedIn, and TikTok. WordPress experience is a plus.

Why Join Us?

This is more than just a job; it’s an opportunity to kickstart your career in digital marketing with a supportive and innovative team. We are committed to your professional growth, providing hands-on experience in a collaborative environment where your ideas and contributions will be valued.

Benefits:

• Job Type: Full-time
• Full-Time Salary Position
• 2 Weeks Paid Vacation
• 401K
• Salary will be determined based on experience
• Pay: $40,000.00 - $45,000.00 per year
• 401(k)
• Health insurance
• Paid time off
• Professional development assistance

Schedule: 8 hour shift in-person at our Worcester, MA office

Job Type: Full-time

Pay: $40,000.00 - $45,000.00 per year

Benefits:

• Flexible schedule
• Health insurance
• Paid time off

Schedule:

• 8 hour shift

Education:

• Bachelor's (Required)

Ability to Commute:

• Worcester, MA 01608 (Required)

Ability to Relocate:

• Worcester, MA 01608: Relocate before starting work (Required)

Work Location: In person

Salary : $40,000 - $45,000