What are the responsibilities and job description for the Associate Media Relations Strategist position at JB Search Partners?
Our fast-growing communications agency is looking for an Associate Media Relations Strategist to provide support for media activities.
Responsibilities
- Continue building understanding of different media verticals and how / when to engage with each on behalf of clients
- Establishes relationships with media outlets / reporters
- Understands various media engagement approaches and learn to use available media tools
- Draft media materials with oversight from media relations team members
- Develop media lists using relevant tools with supervision
- Prepare journalist background documents
- Understand AP style and its use when composing media deliverables
- Conduct media outreach based on news announcements and continue to strengthen media relations skills
- Adhere to deadlines
- Engage in select media outreach and ad-hoc projects with supervision
- Work with account team members on media projects
- Follow core media outlets and articles by industry and relevant reporters to understand coverage themes
- Contribute to media intelligence sharing among the media relations team
- Understand how and why tactical efforts support the account / client’s larger strategy and goals
- Work on assignments in close partnership with media relations and account teams
- Communicate professionally and effectively with clients when necessary
- Contribute actively in team meetings and discussions
Requirements :
Soft skills :