What are the responsibilities and job description for the Sr. Marketing Manager - Technology position at JLL?
JLL empowers you to shape a brighter way .
Our people at JLL and JLL Technologies are shaping the future of real estate for a better world by combining world class services, advisory and technology for our clients. We are committed to hiring the best, most talented people and empowering them to thrive, grow meaningful careers and to find a place where they belong. Whether you’ve got deep experience in commercial real estate, skilled trades or technology, or you’re looking to apply your relevant experience to a new industry, join our team as we help shape a brighter way forward.
Responsibilities :
- Create and execute a strategic marketing plan for the industry in collaboration with our Work Dynamics and Markets Advisory technology industry leadership and in alignment with the business’ priorities and goals
- Drive the strategy and development of strategic integrated marketing programs to continue to build our brand in the industry and results in marketing generated revenue
- Develop and execute messaging, positioning and go-to-market strategies for our portfolio of solutions – ensuring all externally facing messaging is aligned to our key messages and reflect JLL’s unique ability to address the needs of our customers
- Support key leaders in building their external brand and eminence as industry experts in Technology and Semi Conductor specialties thru programmatic social media strategies, speaking engagements, events and other opportunities within the broader marketing plan
- Manage the spend, invoice tracking and payment of vendors in line with the marketing budget for the industry
- Monitor market and industry trends that could affect client needs and act as an industry subject matter expert in the technology and semi-conductor specialties
- Partner with our Centers of Excellence to execute the marketing plans and strategies – including coordination of logistics and timing for tactics like webinars, podcasts, videos, media interviews, social media, events, speaking engagements, etc.
- Lead and manage the creation of relevant industry content to support go-to-market activities (Client stories, videos, blogs, white papers, webinars, sponsored content, etc)
- Work with the business, product, marketing and sales leaders to shape campaign themes across a yearlong timeframe
- Collaborate with local and business line marketing teams to ensure leverage and adoption of industry campaigns
- Enhance and measure the effectiveness of our industry .com presence Act as a point of escalation during the campaign planning, development, execution and optimization process
- Contribute to or build industry-specific buyer personas, or refine existing buyer personas based on industry knowledge
- Collaborate with partners in sales enablement and marketing operations on a well-defined plan for activating content for lower funnel sales initiatives
- Develop and distribute internal marketing materials and presentations to promote a common understanding of the industry strategy and vision to key business line stakeholders and groups
Skills :
Qualifications
Estimated total compensation for this position : 115,000.00 – 180,000.00 USD per year
The total compensation range is an estimate and not guaranteed. An employment offer is based on an applicant's education, experience, skills, abilities, geographic location, internal equity and alignment with market data.
Location : On-site – Chicago, IL, Dallas, TX, Denver, CO, Los Angeles, CA, Phoenix, AZ, Portland, OR, San Francisco, CA
If this job description resonates with you, we encourage you to apply, even if you don’t meet all the requirements. We’re interested in getting to know you and what you bring to the table!
Hit Apply below to send your application for consideration Ensure that your CV is up to date, and that you have read the job specs first.
Personalized benefits that support personal well-being and growth :
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Salary : $115,000 - $180,000
