Demo

Head of Sales and Marketing

Jobleads-US
Allegan, MI Full Time
POSTED ON 4/5/2025
AVAILABLE BEFORE 5/5/2025

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Description Overview

This is a leading role within the organization to outline the strategic growth roadmap for Amazon. The goal is to intentionally connect operating practices with multiple routes to market while seeking opportunities to unlock Amazon's true potential.

Scope of the Role

Strategy and Growth: Develop and achieve short- and long-term Amazon growth development strategies for Perrigo CSCA Store Brand and Branded Businesses.

Global Impact: Partner with Global Amazon leads to build best practices, strategic synergies, and assess Amazon as a growth engine for Total Perrigo.

Insights-Led: Unleash data and metrics around financial, category, brand, and shopper trends to maximize market share, sales, and channel contribution.

Collaboration and Roadmap Management: Collaborate across business units, supply chain, and digital marketing to develop recommendations and define product/innovation roadmaps based on business strategy, growth platforms, and voice of customer.

Account Management: Contract negotiations, trade investment management, and customer development strategies to deliver consumption and sales growth targets.

Consumer/Shopper Insights: Map out shopper experiences across digital touchpoints to drive conversion and unlock growth across Amazon.

Market Research: Co-develop a learning agenda with insights lead at Amazon to improve competitive retail position, consumer targeting, experience, and conversion on the platform.

Requirements

Bachelor's degree in business, marketing, or related field.

Preferred experience within health and wellness, private brands, CPG, brand building, and digital strategy.

Experience working with consumer products within the Amazon platform, analyzing purchase behaviors, marketplace trends, data, and sales analytics to create actionable plans.

What We Offer

We believe our people are our greatest asset. We promote flexibility with the ability to work two days a week from home in many roles.

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