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Head of Americas Partner Marketing, Prime Video Third Party Device Partnerships

Job ID : 2868713 | Amazon.com Services LLC

Amazon is seeking a dynamic, innovative, and self-directed Head of Prime Video Partner Marketing, Americas to help drive acquisition and engagement for Prime Video through third party devices. If you have a passion for content and are an expert at developing partner value propositions – then we’re looking for you. As the Head of Prime Video Partner Marketing, Americas, you will be responsible for managing the strategic plan, P&L, and marketing operations for Americas MVPD partnerships, exploring new and emerging business models, driving acquisition and engagement opportunities, and delivering innovation to improve the customer experience. You will lead a team of partner marketing managers responsible for developing the strategy and execution of regional and global marketing initiatives that leverage our third party distribution partnerships to drive promotion and awareness of Amazon Originals, create run of business partner marketing materials for partners for use in combination with their marketing efforts, and conceive of ad hoc programs that will maximize acquisition and engagement of Prime Video customers through partner channels. This position offers an unparalleled opportunity to leverage your creative skill and commercial understanding of the streaming (OTT) industry, consumer electronics and media industries inside one of the world's leading technology companies while experiencing the excitement and growth of the streaming media revolution. You will work with a cross-functional team that includes product, business development, tech, finance, PR, merchandising, and regional marketing teams to define, develop, and execute innovative marketing strategies. The ideal candidate is a proven collaborator across multiple stakeholders with strong analytical skills. This is an incredible opportunity to own the partner strategy that is changing how customers are watching content.

Key job responsibilities

Set the strategic direction for Americas partner marketing that optimizes for long-term success, focusing on customer and partner experience, brand health, acquisition, engagement, and business growth.
Track, measure, and analyze the performance of MVPD partners and marketing campaigns, and report results to BD, regional and marketing leadership.
Ensure critical programs remain visible to stakeholders and diving deep, where required, to learn about each stakeholder’s perspectives and challenges, while maintaining a think big vantage point at all times.
Make trade-offs : business opportunity vs. resources vs. long term results.
Understand and communicate risks and identifies growth opportunities for the team.
Lead the team to test, develop and share best practices in partner marketing campaigns across multiple channels and geographies.
Actively mentor and develop others.

BASIC QUALIFICATIONS

Extensive years of professional experience in marketing or marketing research.

Proven experience hiring and coaching high-performance marketing teams.

Building, executing and scaling cross-functional marketing programs.

Ability to influence executive decision makers and drive alignment with cross-functional teams including product, marketing operations, finance, PR and legal.

Experience using data and metrics to measure impact and determine improvements.

Experience presenting metrics and progress to goal to senior leadership.

Exceptional verbal and written communication skills, as well as the ability to work effectively across internal and external teams.

Strong writing and communication skills.

PREFERRED QUALIFICATIONS

Spanish Fluency (written and verbal).

MBA and extensive experience in product / digital marketing, and / or partner marketing.

Strong organizational planning and development skills in ambiguous environments.

Conduct business and financial analysis, including forecasting, monitoring, and reporting.

Superior analytical and quantitative skills, including ability to identify and solve ambiguous problems.

An entrepreneurial drive, proven ability to influence others.

Experience in the entertainment industry, preferably OTT streaming.

Track record of performance excellence.

Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.

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