What are the responsibilities and job description for the Strategic Communications and Marketing Leader position at Jobleads-US?
About Central Michigan University:
">We are a comprehensive research institution committed to providing a high-quality education that prepares students for successful careers and fulfilling lives. Our faculty work closely with students, fostering a culture of innovation, creativity, and excellence.
">The Vice President for University Communications and Chief Marketing Officer:
">This key executive role requires a strategic thinker who can develop and implement innovative marketing and communications campaigns to enhance CMU's reputation and visibility. The ideal candidate will have a proven track record in marketing, branding, and communication, with the ability to lead and motivate a team of professionals.
">Responsibilities:
">- ">
- Develop and execute comprehensive marketing and communications plans to achieve CMU's strategic goals. ">
- Lead the development and implementation of the university's branding strategy, including social media and digital platforms. ">
- Maintain a strong working relationship with local, regional, and state news media and other external constituents. ">
- Supervise a team of directors who provide community and marketing support for various colleges and operating units. ">
Qualifications:
">A bachelor's degree, preferably in marketing, public relations, or communication, along with increasingly responsible experience in marketing, branding, and/or communication, demonstrated success in marketing, public relations, planning, and implementing major external and internal communication plans for large organizations with complex issues.