What are the responsibilities and job description for the Vice President of University Advancement position at Jobleads-US?
About Central Michigan University
Central Michigan University (CMU) is a public research university located in Mount Pleasant, Michigan. Founded in 1892, CMU has a long history of providing high-quality education to students from diverse backgrounds. We have a strong commitment to preparing students to become leaders and changemakers in their communities and personal lives.
Main Responsibilities
The Vice President of University Communications and Chief Marketing Officer is responsible for developing and implementing strategic communications and marketing programs that promote CMU's academic programs and enhance its reputation among external and internal constituents. This includes:
• Overseeing and managing our campus' full-service communications and marketing team.
• Developing evidence-based strategic communications and marketing programs focused on enhancing CMU's visibility and name, and highlighting its accomplishments locally, nationally, and internationally.
• Managing our branding strategy, associated marketing, and communications efforts, including social media platforms.
• Enhancing the university's reputation and increasing the visibility and understanding of its mission, vision, and academic programs among external and internal constituents.
• Leading a diverse department, including directors who provide community and marketing support for our colleges and other operating units.
• Developing planning documents within the guidelines of the university and ensuring that the material developed by the department is accurate, ethical, and meets the marketing and communication goals of the university.
About the Ideal Candidate
We are looking for a highly motivated and experienced individual who possesses excellent leadership qualities, including:
• A proven track record of leading and motivating professional staff toward clearly defined outcomes.
• Demonstrated ability to work collaboratively as a member of the executive leadership team.
• Effective verbal and written communication skills.
• Ability to successfully lead, motivate, and manage professional staff, foster a culture that inspires excellence, and encourage growth and development among staff members.
• Proven ability as a marketing strategist with a record of success in branding and positioning.
Central Michigan University (CMU) is a public research university located in Mount Pleasant, Michigan. Founded in 1892, CMU has a long history of providing high-quality education to students from diverse backgrounds. We have a strong commitment to preparing students to become leaders and changemakers in their communities and personal lives.
Main Responsibilities
The Vice President of University Communications and Chief Marketing Officer is responsible for developing and implementing strategic communications and marketing programs that promote CMU's academic programs and enhance its reputation among external and internal constituents. This includes:
• Overseeing and managing our campus' full-service communications and marketing team.
• Developing evidence-based strategic communications and marketing programs focused on enhancing CMU's visibility and name, and highlighting its accomplishments locally, nationally, and internationally.
• Managing our branding strategy, associated marketing, and communications efforts, including social media platforms.
• Enhancing the university's reputation and increasing the visibility and understanding of its mission, vision, and academic programs among external and internal constituents.
• Leading a diverse department, including directors who provide community and marketing support for our colleges and other operating units.
• Developing planning documents within the guidelines of the university and ensuring that the material developed by the department is accurate, ethical, and meets the marketing and communication goals of the university.
About the Ideal Candidate
We are looking for a highly motivated and experienced individual who possesses excellent leadership qualities, including:
• A proven track record of leading and motivating professional staff toward clearly defined outcomes.
• Demonstrated ability to work collaboratively as a member of the executive leadership team.
• Effective verbal and written communication skills.
• Ability to successfully lead, motivate, and manage professional staff, foster a culture that inspires excellence, and encourage growth and development among staff members.
• Proven ability as a marketing strategist with a record of success in branding and positioning.
