Demo

Digital Media Buyer

Jobot
Hartford, CT Full Time
POSTED ON 1/19/2025
AVAILABLE BEFORE 2/17/2025
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Job details

Media Buyer - Digital, Traditional, Agency side

This Jobot Job is hosted by Joyce Courter

Are you a fit? Easy Apply now by clicking the "Easy Apply" button and sending us your resume.

Salary $60,000 - $75,000 per year

A Bit About Us

For over three decades, we have become a leading boutique media agency in the Northeast. Due to continued agency growth, we have an immediate need for a Media Buyer. Ideal candidates will have a strong background with digital media buying; traditional experience, is a plus!

This is a full time, direct hire role. We are based in CT and in-office Tues/Wed/Thurs.



Why join us?


  • Comprehensive Health (Medical, Dental, Vision) & Life Insurance
  • 401K & company match
  • Profit Sharing plan
  • Great career path opportunities within the agency

Job Details

Is your background a match?

  • 2 years of digital media buying experience across all digital channels - programmatic, search, paid social (Facebook, LinkedIn, Instagram, TikTok, Snapchat, Twitter, Influencer), video, display, OTT/CTV, streaming audio, etc.
  • Bachelor’s degree or equivalent work experience
  • Understanding of ad operations, media reporting processes, and QA, including implementation of media platform pixels, UTMs, ad serving, and bidding platforms
  • Strong budget management skills experience managing budgets and determining the best use of funds to meet specific goals
  • Analytical and strategic thinker who can translate campaign performance data into actionable insights and recommendations
  • Strong problem-solving skills
  • Excellent verbal communication, interpersonal, and organizational skills
  • Proficient in Excel, Word, PowerPoint, Teams, Outlook
  • Knowledge of Strata or Advantage Software a plus
  • Able to successfully pass a background check

What will you be doing?

  • Collaborate with account managers to develop media strategies, building, negotiating, and implementing media plans & buys
  • Digital campaign strategy, development, implementation, and performance
  • Manage multiple digital campaigns and clients simultaneously, determining KPI’s and benchmarks
  • Execution, tracking, optimization, performance and reporting of digital campaigns and key metrics
  • Identify trends and insights and optimizes spend and performance
  • Build, foster and nurture strong, lasting relationships with client and internal team members
  • Work closely with media buyers & coordinators overseeing entire campaign implementation
  • Evaluate the success of digital strategies and campaigns and recommend optimizations pre and post campaign
  • Negotiate competitive rates and added value for all clients
  • Stay informed on current paid digital media trends, advances, and the continuous changes to the digital landscape
  • Analyze market requests and create detailed POV’s
  • Schedule, attend and participate in client, agency, and media vendor meetings as necessary, while keeping staff up to date on learnings
  • Participate in new business pitch development and presentations
  • Set up and maintain dashboards to show live campaign results and analytics to clients

Interested in hearing more? Easy Apply now by clicking the "Easy Apply" button.

Want to learn more about this role and Jobot?

Click our Jobot logo and follow our LinkedIn page!

Salary : $60,000 - $75,000

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